Digital signage a $4.5B business within five years

May 31, 2011 by Dave Haynes

Digital signage will be a $4.5 billion global business within five years, estimates the research firm ABI Research in a new market study. ABI …

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Accent Health lumbers into Context Media's sandbox

May 30, 2011 by Dave Haynes

When Accent Health announced last week it was adding a range of new “condition-specific networks” I was scrambling to get a pile of things …

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Apple’s use of iPads for merchandising displays big moment for digital signage sector

May 22, 2011 by Dave Haynes

When the original Apple iPad was first announced in early 2010, lots of people in the digital signage sector were intrigued by the idea …

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TV ratings down, ad rates up: figure that out this weekend

May 20, 2011 by Dave Haynes

From MediaPost, wrapping up the TV upfront week in New York that, according to estimates, may have seen as much as $9 billion allocated …

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OMD and Ronald McDonald House big winners at CODACAN's Adlympics

May 20, 2011 by Dave Haynes

CODACAN managed to squeeze in its second annual Adlympics this week without getting waterlogged, a victory given how damp it’s been in the Great …

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Infographic: Advertising moving from Channels to Formats

May 20, 2011 by Dave Haynes

MDG Advertising, a Boca Raton, Florida-based ad agency (given all the wet, gloomy NY weather lately I am sure Boca looks pretty good right …

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Adcentricity adds pair to Toronto sales team

May 19, 2011 by Dave Haynes

I know Adcentricity was looking to add to its Canadian sales team, and evidently the search is done and the new people are in …

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Digital media consumption versus spend $50 billion out of whack: comScore

May 18, 2011 by Dave Haynes

The digital measurement firm comScore recently released a new deck, prepped by the COO, on The Digital World. It makes absolutely no mention of …

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DPAA adds DSF and Brazil's Digital OOH member body

May 16, 2011 by Dave Haynes

The Digital Place-based Advertising Association has added a pair of associations to its member roster – the US-based Digital Signage Federation and ABDOH, The Brazilian …

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The Pandora's Box of Pay Per Look in Digital OOH Advertising

May 15, 2011 by Dave Haynes

Montreal-based Ayuda Media Systems is among many company showing its pots and pans at the big Screen Media Expo event this week in London. …

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LoveContent judges decide what they really loved

May 13, 2011 by Dave Haynes

UK-based industry group The Screen has released its LoveContent Awards nominee list, with winners to announced at next week’s big  ScreenMedia Expo 2011 in …

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CODACAN's 2nd ADLYMPICS to promote DigitalOOH set for next week

May 13, 2011 by Dave Haynes

The Canadian Out-of-Home Digital Association (CODACAN) has its second annual ADLYMPICS set up for next week in Toronto. This year’s event so far has …

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