I know Adcentricity was looking to add to its Canadian sales team, and evidently the search is done and the new people are in place.
Liz Baynes comes out of the agency business and more recently has been on the other side of the table doing media sales. Silvia Ibarra has a background in advertising and marketing, most recently with SDI Marketing.
“Both women have a proven track record within the advertising industry, and on top of that, both have a passion for the business and their craft,” says Rob Gorrie, the company’s president & co-founder.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 13 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia.