Posterscope names new head of US Digital OOH unit
May 11, 2011 by Dave Haynes
Media sales people who do the rounds of the big New York agencies have a new guy to get interested in their pots and …
Read moreFlypaper acquired by eLearning firm
May 11, 2011 by Dave Haynes
Flypaper Studio, which has been marketing a toolset that simplifies creating Flash content for digital signage, has been acquired by Trivantis, a company largely …
Read moreDOOH4Relief in Quebec, via Rollad Media
May 10, 2011 by Dave Haynes
Numbers are starting to come in from network operators who kindly ran DOOH4Relief spots in the days and weeks after the ground shook and …
Read moreClear Channel Outdoor building out digital footprint as revenues climb
May 10, 2011 by Dave Haynes
Clear Channel Outdoor’s latest financials show the media giant is continuing to build out its digital footprint in the United States, with 659 displays …
Read moreE Ink's capabilities (and possibilities) continue to grow
May 4, 2011 by Dave Haynes
With LCD technology costs so low and its use so pervasive, the demand for electronic ink in advertising and marketing would seem to be …
Read moreQuerin joins Zoom rival KB Media
May 3, 2011 by Dave Haynes
Toronto-based KB Media has hired on Andy Querin as president and chief operating officer of the Digital OOH company, a few months after parting ways …
Read moreNY Times directly enters digital place-based ad business
May 3, 2011 by Dave Haynes
The companies that are, if the media analysts are correct, making real money in digital out of home are those selling into the pre-shows …
Read moreDPAA adds three new members to roster
May 3, 2011 by Dave Haynes
The Digital Place-based Advertising Association has bulked its numbers up a bit more by adding PlaceWise Media, DOmedia, and Ayuda Media Systems to its …
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RMG does deals with Groupon, intros NFC play for Digital OOH
April 28, 2011 by Dave Haynes
I’m not so sure I agree with the strategy of releasing a gush of announcements, but the said gush I just got from RMG …
Read moreMartin formally joins SeeSaw
April 27, 2011 by Dave Haynes
Bob Martin didn’t take long to pick up another gig after leaving RMG Networks. He departed prior to DSE and is now walking around …
Read moreHow we shop and spend, and how Digital OOH fits in
April 21, 2011 by Dave Haynes
The Newspaper Association of America has released a really interesting look at the shopping patterns of Americans and the impact of advertising. It is …
Read moreSilos make selling Digital OOH at agencies tough: agency CEO
April 18, 2011 by Dave Haynes
Tim Hanlon, CEO of Velociter, a strategy and investment firm that is part of the Interpublic Group empire, was part of a power panel …
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