Hologram-ish Transparent LCDs Embedded In Korean Delivery Truck
October 3, 2023 by Dave Haynes
LED displays on rolling delivery trucks, running ads, is familiar in big cities like Las Vegas, but here’s a very different take on that …
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ClearChannel Cuts Deal To Clad Las Vegas Westin With Giant LED Walls Ahead Of F1, Super Bowl
October 2, 2023 by Dave Haynes
The F1 race coming up in a few weeks in Las Vegas has triggered an investment by the media company ClearChannel in a set …
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FEMA Asking Digital Signage Networks To Join Oct. 4th National Test Of Alert Systems
September 19, 2023 by Dave Haynes
The US Federal Emergency Management Agency is doing a national test of its Integrated Public Alert and Warning System (IPAWS) in early October, and …
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Video Lecture: How Social Media Amplifies Visual Trickery Run On Real DOOH LED Screens
September 7, 2023 by Dave Haynes
My friends and content partners at the German firm invidis have started pushing videos from the excellent digital signage summit it ran in Munich …
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Out of Home New York Set For Oct. 9-13
September 4, 2023 by Dave Haynes
What was, for many years, known as New York Digital Signage Week is now called Out of Home New York, with a week of …
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Creative Tech Shop StandardVision Formalizes DOOH Activity With Launch Of Dream Outdoor
August 30, 2023 by Dave Haynes
The Los Angeles-based architectural lighting design studio and digital media company StandardVision has been involved in digital OOH media via some large local LED displays, …
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Real Cows, Not CGI’d Versions, Are Stars Of This 3D Illusions Billboard Campaign In UK
August 29, 2023 by Dave Haynes
Cows on an Ulster dairy farm wander up to a fence and look out over London’s Picadilly Circus in what’s touted as the first …
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New Illusions Attraction On LV Strip Using Big LED Board To Run … Wait For It … Illusion-Driven Promo Spot
August 28, 2023 by Dave Haynes
The Museum of Illusions is opening a Las Vegas location this week, and the themed attractions company that is launching similar venues around the …
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DOOH Media Giant JCDecaux’s Country Units Marketing JCDecaux 3D.
August 28, 2023 by Dave Haynes
Country and region units of the global out of home media owner JCDecaux seem to now be marketing what’s branded as JCDecaux 3D – …
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LG Ad Fills Full Height Of World’s Tallest Building
August 28, 2023 by Dave Haynes
This is a campaign for Korean electronics giant LG, as part of a new global branding campaign using some of the biggest illuminated structures …
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UK Shops Projection-Mapped For AMEX Shop Local DOOH Campaign
August 23, 2023 by Dave Haynes
Most of the projection mapping we’ve seen lately has to do with experiential attractions that use a lot of tech to deliver big visuals …
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Fuel Dispenser Manufacturer And Kiosk Software Firm Partner On Self-Ordering Option At Gas Station Pumps
August 23, 2023 by Dave Haynes
Screens on gas pumps have been developed into an advertising medium, most notably by market leader GSTV, but now a manufacturer of fuel dispensers …
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