These German Digital Ad Totems Have Moss Backsides And Double As Sidewalk-Level Air Filters

April 28, 2022 by Dave Haynes

Hat Tip to AV Magazine for noting this … Digital OOH media companies have been trying to use smart city add-ons – like community …

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OOH Industry Vet Reviews State Of Times Square LED Boards, And Gives It A D+

April 22, 2022 by Dave Haynes

Out of home and display industry veteran Alan High periodically sends me an email with his industry impressions, and often his phone camera shots, …

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Digital OOH Ad Spend Was Up Almost 23% For 2021 (But Keep In Mind What 2020 Was Like)

April 13, 2022 by Dave Haynes

Digital OOH ad spending saw huge bumps up in the past year, up 22.7 for 2021 over 2020 and 49.6% in Q4 versus the …

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Why Esprit Digital Has Broadened Its Custom Display Work To LED, And Bought Into A Shenzhen Factory

April 13, 2022 by Dave Haynes

Esprit Digital has been making and supporting custom display solutions for 20 years from facilities north of London, but the company recently took the …

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OAAA Suggests OOH Ads Noticed Much More Now Than Pre-Pandemic

April 11, 2022 by Dave Haynes

New research from the Out Of Home Advertising Association of America (OAAA) and the market research firm Harris suggest Americans are noticing out of …

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Schindler Gets Second Partnership With DOOH Firms Using Its Elevator Digital Signage Solution

April 4, 2022 by Dave Haynes

Elevator equipment manufacturer Schindler appears to be serious about offering a screen product for elevator cab interiors – with word of a second national …

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Impairing Astronomers’ Work Cited As Argument Against Digital Billboards In Silicon Valley

March 23, 2022 by Dave Haynes

The bright lights of digital billboards have always generated some public opposition, particularly if a big roadside display’s visuals spill at night into the …

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Watch: Nike Delivers One Of The Best 3D Illusion Pieces Yet Seen On Big DOOH Billboards

March 22, 2022 by Dave Haynes

This is a particularly good piece of 3D creative – unsurprisingly from Nike, which understands the value of that – running now on a …

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NY Artist Puts Printed Political Statements Over DOOH Posters On NYC Subway Platform

March 21, 2022 by Dave Haynes

Let’s assume that New York contemporary artist Jonathan Allen did not have permission to go in – or have someone go in – to …

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GSTV Extends The Shopper Influence Of Its Screens Beyond Gas Station Lots

March 21, 2022 by Dave Haynes

The digital OOH media network built around getting people pumping gas to go inside to buy consumer goods in the station’s c-store has expanded …

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E-Paper Display Totem Firm Soofa Says US Installed Base Tripled In 2021

March 21, 2022 by Dave Haynes

Cambridge, MA-based Soofa seems to getting some traction with its distinct and somewhat more genuine take on smart city digital displays – with 41 …

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London Underground Projection Markets Windows Errors

March 16, 2022 by Dave Haynes

As relayed by a reader: A reminder for screen network operators – if reminding is needed – that shit happens. This is on the …

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