Outcast Inks Measurement And Planning Deal With Nielsen IMS

April 24, 2013 by Dave Haynes

Here’s more evidence the larger Digital OOH networks are taking serious steps to be proper, measured mediums. Gas pump TV operator Outcast Media has …

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Digital Billboards Used In Boston Bombing Investigation

April 18, 2013 by Dave Haynes

Here’s a ClearChannel Outdoor sign on the 1-93.

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Twister Warnings Integrated With LED Ad Boards in Twin Cities

April 17, 2013 by Dave Haynes

County authorities in the Minneapolis-St. Paul area have introduced a new service that drives tornado alerts onto digital billboards around the twin cities. The …

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New Aerva-Powered LED Board In Cincy Drives More Than Just Ads

April 17, 2013 by Dave Haynes

News that a software company has renewed a license to drive a big LED board is hardly a big moment, but how the board …

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Jobs: Cineplex Looking For Executive Director, Customer Engagement (Toronto)

April 15, 2013 by Dave Haynes

There are not a a lot of people who will meet up with the criteria for this gig, but it’s a good one for …

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Key Systems Uses Medium It Serves As Recruiting Tool

April 15, 2013 by Dave Haynes

I am assured Mr. Photoshop has not been put to use here (but remain suspicious given that the ad is a motion spot and …

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Screach Does Reset, New Investment Focused On Interactive Pub/Bar TV

April 2, 2013 by Dave Haynes

The guys at Screach have raised some $2.5 million in new operating capital and changed up the business model, focusing on being an interactive …

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DPAA Adds Elevate, Gloss and enVu

April 1, 2013 by Dave Haynes

The Digital Place-based Advertising Association (DPAA) has added three more members to its roster – elevate DIGITAL, enVu and Gloss Media. elevate DIGITAL does …

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Projects: 170 Sq. Ft. Of Sign At DC Convention Hall

March 28, 2013 by Dave Haynes

NanoLumens now has a very large, very prominent showpiece install in the US Capitol it send potential clients over to see. The Atlanta-based company …

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Pattison Lights Up New LRT Platform Network In Edmonton

March 27, 2013 by Dave Haynes

Love the voiceover from the talent who apparently just came from a monster truck/demolition derby ad voiceover session ;-] Anyway, Pattison Outdoor Advertising has …

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Research: CBS Europe Study Suggests OOH Best Trigger For Interactive

March 26, 2013 by Dave Haynes

[highlight color=”eg. yellow, black”]Me: Beats me why there is a gap here … something in the video embed code[/highlight] CBS Outdoor International has released …

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OK, Fine Dep’t: Startup Says It Will Go From Zero To 700 Medical DOOH Sites In 2013

March 22, 2013 by Dave Haynes

A startup called Admerge Media is the latest to have a crack at turning Canadian medical clinics into media environments. “Place-based media is new …

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