Outcast Inks Measurement And Planning Deal With Nielsen IMS
April 24, 2013 by Dave Haynes
Here’s more evidence the larger Digital OOH networks are taking serious steps to be proper, measured mediums. Gas pump TV operator Outcast Media has …
Read moreDigital Billboards Used In Boston Bombing Investigation
April 18, 2013 by Dave Haynes
Here’s a ClearChannel Outdoor sign on the 1-93.
Read moreTwister Warnings Integrated With LED Ad Boards in Twin Cities
April 17, 2013 by Dave Haynes
County authorities in the Minneapolis-St. Paul area have introduced a new service that drives tornado alerts onto digital billboards around the twin cities. The …
Read moreNew Aerva-Powered LED Board In Cincy Drives More Than Just Ads
April 17, 2013 by Dave Haynes
News that a software company has renewed a license to drive a big LED board is hardly a big moment, but how the board …
Read moreJobs: Cineplex Looking For Executive Director, Customer Engagement (Toronto)
April 15, 2013 by Dave Haynes
There are not a a lot of people who will meet up with the criteria for this gig, but it’s a good one for …
Read moreKey Systems Uses Medium It Serves As Recruiting Tool
April 15, 2013 by Dave Haynes
I am assured Mr. Photoshop has not been put to use here (but remain suspicious given that the ad is a motion spot and …
Read moreScreach Does Reset, New Investment Focused On Interactive Pub/Bar TV
April 2, 2013 by Dave Haynes
The guys at Screach have raised some $2.5 million in new operating capital and changed up the business model, focusing on being an interactive …
Read moreDPAA Adds Elevate, Gloss and enVu
April 1, 2013 by Dave Haynes
The Digital Place-based Advertising Association (DPAA) has added three more members to its roster – elevate DIGITAL, enVu and Gloss Media. elevate DIGITAL does …
Read moreProjects: 170 Sq. Ft. Of Sign At DC Convention Hall
March 28, 2013 by Dave Haynes
NanoLumens now has a very large, very prominent showpiece install in the US Capitol it send potential clients over to see. The Atlanta-based company …
Read morePattison Lights Up New LRT Platform Network In Edmonton
March 27, 2013 by Dave Haynes
Love the voiceover from the talent who apparently just came from a monster truck/demolition derby ad voiceover session ;-] Anyway, Pattison Outdoor Advertising has …
Read moreResearch: CBS Europe Study Suggests OOH Best Trigger For Interactive
March 26, 2013 by Dave Haynes
[highlight color=”eg. yellow, black”]Me: Beats me why there is a gap here … something in the video embed code[/highlight] CBS Outdoor International has released …
Read moreOK, Fine Dep’t: Startup Says It Will Go From Zero To 700 Medical DOOH Sites In 2013
March 22, 2013 by Dave Haynes
A startup called Admerge Media is the latest to have a crack at turning Canadian medical clinics into media environments. “Place-based media is new …
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