Mediacos Release Paper On NFC And Mobile Marketing
November 28, 2012 by Dave Haynes
A couple of out of home ad companies and a mobile services provider have put together a good, entry-level white paper looking at NFC …
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City 24 7 Touchscreens Start Rolling Out In NYC
November 20, 2012 by Dave Haynes
Photos from Cisco IBSG The first of some 250 touchscreens in New York have started replacing old payphones on the nicer sidewalks of the …
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Project Profile: Queue Content Gets DSA’s Content Crown
November 12, 2012 by Dave Haynes
TEP VQ from Two West on Vimeo. Kansas City-based firm Two West does a lot of work for Sprint (also based in KC), including creative that …
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Astral Adds Six More Big Digital Boards For Toronto’s Traffic-Jammed
November 2, 2012 by Dave Haynes
If you have been to Toronto and headed downtown from the main airport you have seen this endless row of big billboards that have …
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Planning: ADstruc, Telmar Work Strategic Partnership
October 31, 2012 by Dave Haynes
ADstruc and Telmar have worked a strategic partnership and integration deal that sees one of the biggest media planning platforms tied into a platform …
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Mall Group Takes To Doing Its Own Advertising Pitch
October 10, 2012 by Dave Haynes
We’ve been doing some work with a shopping mall group lately, and paying attention to how commercial property groups approach advertising in their malls. …
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Marketing: RMG Releases New Brand Film
October 4, 2012 by Dave Haynes
RMG Networks Experience Video from Transparent House on Vimeo. RMG Networks arguably does the best marketing in the Digital OOH space, and that owes …
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Project Profiles: JC Decaux Tries Streetside Transparent LCDs Down Under
October 1, 2012 by Dave Haynes
We’ve seen lots of transparent LCD displays on trade show floors, but I’m not sure how widely deployed the technology is out in teh …
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PRN Re-brands As IZON, As In Eyes On
October 1, 2012 by Dave Haynes
Premier Retail Networks (aka PRN) has re-branded/re-launched itself as IZON Media, as in “eyes-on” media, and positioned this new entity as being a lot …
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Adcentricity Surfaces, Announces Varied New Network Partner List
September 21, 2012 by Dave Haynes
Adcentricity has continued to be very quiet since its acquisition and changing of guard this spring, but the company pushed out a news release …
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Project Profile: Hyperlocal Ad Network Expanding In Phoenix
September 21, 2012 by Dave Haynes
Unified Brand has been taking an interesting run at the whole hyperlocal digital network concept in the Phoenix area, and has now expanded into a …
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Company Offers Free All You Can Eat Stock Video Library For A Week
September 20, 2012 by Dave Haynes
I don’t know a thing about a company called VideoBlocks, but I do know motion graphics designers save a lot of time and control …
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