On Running Builds Interactive ‘Movement Lab’ Inside Zurich Flagship Store
December 4, 2025 by John Berkovich
On Running has opened an interactive installation inside its Zurich flagship store that turns part of the retail floor into a working product demonstration …
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Rise AV opens UK and APAC mentoring intakes for 2026
December 4, 2025 by John Berkovich
Rise AV has opened applications for its 2026 Mentoring Program, expanding beyond the UK for the first time to include Asia-Pacific markets. The UK …
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Wizard of Oz at Sphere Tops 1.5 Million Tickets as Immersive Cinema Gains Momentum
December 3, 2025 by John Berkovich
The immersive reworking of The Wizard of Oz at Sphere has passed 1.5 million tickets sold and generated nearly US$200 million in revenue since …
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Outfront Taps Former Twitter and Verizon Executives for Senior Marketing Roles
December 3, 2025 by John Berkovich
Outfront Media has named Stacy Minero as Chief Marketing & Experience Officer and Abhi Vyas as Vice President of Performance Marketing, adding two senior …
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Taiwan’s Space Theater Completes Dome Projection Overhaul with Laser System Upgrade
December 3, 2025 by John Berkovich
The Space Theater at the National Museum of Natural Science in Taichung has completed a major technology upgrade, replacing its legacy lamp-based projection system …
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Finnish National Theatre Completes Venue-wide Digital Overhaul with Uniguest Platform
December 2, 2025 by John Berkovich
The Finnish National Theatre has completed a venue-wide technology upgrade, modernizing the 150-year-old institution with integrated IPTV, digital signage, room booking, and secure video …
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Puma Opens Largest European Flagship Store in London
December 2, 2025 by John Berkovich
Puma has opened its largest European flagship store on Oxford Street, adding a 24,000-square-foot retail location to one of London’s busiest shopping corridors. The …
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Musco Sports Lighting To Acquire Mobile LED Specialist Insane Impact
December 1, 2025 by John Berkovich
A notice that appeared to signal the shutdown of Des Moines, Iowa, USA–based Insane Impact has instead turned into the prelude to an acquisition …
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Osmos and Advertima Link In-Store Analytics to Retail Media Buying in New Integration
November 28, 2025 by John Berkovich
Omnichannel retail media platform Osmos has integrated with in-store audience intelligence firm Advertima, aiming to connect physical-store behavior more directly with retail media planning …
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Moment Factory Powers New Immersive Games Experience Inside Real Madrid’s Bernabéu Stadium
November 28, 2025 by John Berkovich
Real Madrid C.F. has introduced a new multimedia attraction inside the Santiago Bernabéu, transforming stadium corridors into a year-round interactive experience developed in partnership …
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LED Set to Overtake LCD in Corporate Meeting Rooms by 2029, Says Futuresource
November 28, 2025 by John Berkovich
Corporate meeting rooms are entering the next phase of a long-running display transition, with LED forecast to become the dominant display format by value …
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Interpublic Study Shows In-Store Media Has Always Been Powerful – Brands Just Haven’t Used It Properly
November 27, 2025 by John Berkovich
A new Interpublic Group–commissioned study suggests that in-store media isn’t experiencing a “resurgence” – it never lost influence, it was merely underused. Conducted with …
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