Less Is More: Terrific OOH/DOOH Campaign For British Airways Just Shows People Looking Out Jet Windows
April 5, 2024 by Dave Haynes
Splashy visual illusions that seemingly make products and characters pop a little out of big billboards, to hopefully grab the attention of the public, …
Read moreAcquire Digital Partnership Adds Real-Time Customer Ratings To Airport Wayfinding And Directory Displays
April 5, 2024 by Dave Haynes
Wayfinding and directory displays at big footprint airports have long been there to help travelers find their way to gates and to services like …
Read moreGiant Bobblehead To Greet Fans At Braves Home-Opener, From Nearby Mesh LED Display
April 5, 2024 by Dave Haynes
When the Atlanta Braves have their home opener today at Truist Park, there will be a giant bobblehead visible just off in the distance …
Read moreBig Times Square Billboard Makes Selfies Part Of Visual Illusion Creative For Beauty Brand Campaign
April 5, 2024 by Dave Haynes
You can only see so many products and animated characters kinda sorta popping out of big LED billboards using visual illusions. Most tend to …
Read moreInfoComm Digital Signage Mixer Registration Going Live Mid-April
April 4, 2024 by Dave Haynes
I’m getting emails now asking about the digital signage industry mixer planned for InfoComm in June – particularly since I suggested the registration window …
Read moreUK Startup Touting Cargo E-Bikes Supported By DOOH Ad Screens
April 4, 2024 by Dave Haynes
It is almost, now, a given that anything with a large surface area that’s out in the public is going to get a screen …
Read moreLED, Shelf-Edge Ribbon Displays Drive Experiential For Nail Polish Retailer Pink Gellac
April 4, 2024 by Dave Haynes
I almost closed the tab when I read Let’s Get Phygital! up high on the case study page, but I persevered because I wanted …
Read moreVideo: London’s V&A Museum Turned Into Arcade Game, Using Projections And Game Controllers
April 4, 2024 by Dave Haynes
This was done a little more than a year ago. I missed it then, but it is still well worth noting … a projection-mapping …
Read moreViewSonic Marketing Jumps Shark With News Of Mega 63-Foot All-In-One LED Display
April 4, 2024 by Dave Haynes
The Taiwanese display and solutions company ViewSonic has jumped the shark with an announcement that it is marketing all in one “mega LED displays” …
Read moreTSI Touch’s New “DVLED Defender” Protects Big LED Displays From Otherwise Inevitable Damage
April 3, 2024 by Dave Haynes
Get up close to a lot of big LED displays and you’ll start to notice dead or missing pixels – the result at times …
Read moreTodd Stahl Explains How Clear Motion Glass Makes Commercial Building Windows Into Active LED Displays
April 3, 2024 by Dave Haynes
There is a lot of glass in public and commercial spaces, and the pro AV and digital signage industries have been applying all kinds …
Read moreBarcelona’s Other Big Pro Football Team Puts Big LED Mesh Screen On Stadium Facade For Fans, And For DOOH Advertising
April 3, 2024 by Dave Haynes
FC Barcelona gets almost all of the global attention, but the Catalan city has another professional football club, RCD Espanyol – with its own …
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