Giant Anamorphic Wave First Seen In Seoul Washes Into NYC’s Times Square
July 19, 2021 by Dave Haynes
The anamorphic illusions that have been popping more and more on LED boards in Asian megacities are now showing up in arguably the world …
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UK Petition Wants Gov’t To Rethink OKs For Digital OOH Advertising In Public Spaces
July 15, 2021 by Dave Haynes
There’s a small movement in the UK pushing for government action there to stop what’s described as the inexorable spread of digital advertising screens, …
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Micromobility Start-up Taps Broadsign To Drive Media Side Of Its Business
July 15, 2021 by Dave Haynes
Admittedly, I had to look up micromobility when I got a press announcement regarding a tie-up between the ad-focused CMS software shop Broadsign and …
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DC’s Union Station Gets Big, Ad-Driven Digital Display Upgrade
July 15, 2021 by Dave Haynes
Union Station, the main rail hub in Washington, DC, has been spruced up with a series of displays across the building’s three level – …
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Vistar Gets $30M Series B Funding From OOH Giant Lamar To Build Out Programmatic Product, Drive Expansion
July 12, 2021 by Dave Haynes
The OOH media firm Lamar Advertising has taken an equity position in the programmatic technology firm Vistar Media, putting $30 million in Series B …
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Global Digital OOH Execs Expecting Dramatic Growth In Next Five Years: Survey
July 7, 2021 by Dave Haynes
New research from the Miami-based computer vision firm Alfi suggests 95% of advertising executives expect the Digital OOH ad sector to grow over the …
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Giant Digital Cat Looms Over Exit To World’s Busiest Subway Station
July 5, 2021 by Dave Haynes
Here’s another wraparound LED board on a building corner that’s using creative that does an anamorphic illusion – this time in Tokyo. Called Cross Shinjuku …
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Nissan Crossover Busts Its Thames-side LED Display Case, Using Anamorphic Illusion
June 29, 2021 by Dave Haynes
This is a temporary, pop-up digital marketing display for a Nissan vehicle on the banks of the Thames in London, using the same anamorphic …
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Start-up Monetizes Sidewalk Air Pollution Scrubber Towers For Cityscapes With OOH Ad Faces
June 25, 2021 by Dave Haynes
We’ve seen out of home media companies attach advertising faces to all kinds of things out in public – like transit shelters, pylons and …
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Giant BSOD Greets Motorists On Sydney Highway
June 24, 2021 by Dave Haynes
There’s always another one, so I am not validating the Linkedin speculation that this is the world’s biggest Blue Screen Of Death, but it …
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BT Enhances Its Smart City DOOH Totems As It Expands UK Street Hub Network
June 7, 2021 by Dave Haynes
British telecoms giant BT is expanding its network of what it calls Street Hubs – Digital OOH displays with smart city components – in …
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Gable Launches Mall Kiosk With Twin Big Screens For Directory And Advertising
June 4, 2021 by Dave Haynes
The retail-centric solutions company Gable has deployed an interesting double display in an Ohio shopping mall that uses one screen for navigation and directory …
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