46 Mapped Projectors Market Star Wars Products On One Face Of NYC’s Empire State Building
April 12, 2024 by Dave Haynes
Forty-six projector were sync’d and blended to fill the upper levels of one facade of the Empire State Building in New York with a …
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Quick Video: Here’s That Pong Game On Coca-Cola’s Times Square LED Board
April 10, 2024 by Dave Haynes
If the intent of Coca-Cola’s “Playable Billboard” in Times Square yesterday was to generate a lot of social media buzz, I’m not sure it …
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LinkNYC DOOH Ad Totems Set For $20M In Upgrades
April 2, 2024 by Dave Haynes
The widely-deployed LinkNYC digital OOH ad network on the sidewalks of New York City has had a spotty business history since it was launched …
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Video From Shakira Pop-Up Concert Shows How That Combo DOOH Billboard And Stage In Times Square Works
March 28, 2024 by Dave Haynes
Colombian pop star Shakira did a pop-up show in New York’s Times Square on Tuesday night to launch a new album, and that’s relevant …
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Rejuvenated Brooklyn Paramount Theater Uses Projection To Drive Lobby Experience
March 28, 2024 by Dave Haynes
The nearly 100-year-old Brooklyn Paramount Theater has reopened as a concert venue this week, with one of the main visual features ambient projections on …
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Gentilhomme Gets Nod For Digital Content Work At JFK Airport’s New Terminal One
March 26, 2024 by Dave Haynes
A good example of the lengthy lead times involved in experiential digital in public spaces is word that the visual design and creative teams …
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Redeveloping JFK T4 Adds Big Range Of Useful Screens To Guide, Inform Passengers
March 22, 2024 by Dave Haynes
The redeveloping Terminal 4 at New York’s JFK Airport has switched on some of the new digital display components designed to improve passenger experiences, …
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Coca-Cola Takes Over NYC Retail Space For Digitally-Driven SPICED Launch
March 18, 2024 by Dave Haynes
SO MANY building facades have been virtually altered using CGI, to generate social media shares, that it almost seems unusual to come across a …
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New JFK T6 Taking Digital-First, Screen-Led Approach To Passenger Experience
February 14, 2024 by Dave Haynes
The travel retail trade publication TRBusiness has an interesting post up about the digital-first plan for the new Terminal 6 at JFK airport in …
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Oh The Irony: A Windows Pop-Up Error Message On The Big Screen Of A Microsoft Store
January 18, 2024 by Dave Haynes
Pop-up Windows error messages on digital signage and digital screens has been a source of regular amusement in this industry for many years, but …
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NRF’s Big Show In January Now Preceded By Full-Day Retail Media Networks Conference
December 19, 2023 by Dave Haynes
Discussion of retail media networks has really accelerated in the past year or so, and while a lot of that discussion has been much …
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NYC’s 5th Ave Snowflake Gets Big Digital Upgrade From i5LED
December 19, 2023 by Dave Haynes
Most of the LED display project news I see out of New York City involves either big outdoor displays in Times Square or big …
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