Canadian OOH giant Pattison acquires Onestop Media
March 22, 2011 by Dave Haynes
If you have been around this space for a while you have probably reached the conclusion, like me, that the exit strategy for a …
Read more
Follow the money dep't: Outdoor up 9% in US in 2010
March 21, 2011 by Dave Haynes
Research firm Kantar Media has released new figures on US ad spend that show what categories are growing, shrinking or just kinda staying the …
Read moreMediaPost's DOOH Forum in April taking shape
March 9, 2011 by Dave Haynes
MediaPost held what looked to be a very successful Digital OOH Forum last year in NYC, and this year’s version on April 14th appears …
Read moreOnestop's high school DOOH proposal in front of school board tonight
March 9, 2011 by Dave Haynes
Onestop Media Group‘s pitch to the Toronto District School Board to expand the screen project it has tested in city high schools is up for …
Read more"Ads per broadcasting hour" as a Digital OOH measure?
March 4, 2011 by Dave Haynes
VisionChina Media is one of China’s largest Digital OOH players, with an ad network that covers 23 cities and includes 137,395 digital displays on buses, …
Read moreScreenReach at Demo 2011, announces 800 screen interactive deal with RMG
March 2, 2011 by Dave Haynes
In the lead-up to DSE and our frantic planing for the Preset Group DSE Mixer we chatted with Paul Rawlings of ScreenReach Interactive, a …
Read moreDPAA adds three members
March 1, 2011 by Dave Haynes
If I ever slow down long enough I will transcribe the lengthy chat I had in January (sheesh) with Susan Danaher of the Digital …
Read moreDSE2011 – Thoughts on the Harris 7-11 deal
February 24, 2011 by Dave Haynes
Harris Corporation had a press conference on the trade show floor at DSE Wednesday to announce its rather large deal with Digital Display Networks, …
Read moreDSE 2011 – PQ Media says DOOH to grow by 16.9 in 2011
February 22, 2011 by Dave Haynes
PQ Media has put out it’s latest numbers on the global Digital OOH revenue, saying the sector grew by 16.3 percent last year and …
Read moreNetwork selling ads on screens embedded in coin-op dryer windows
February 19, 2011 by Dave Haynes
I’ve heard business plans here and there from people targeting coin-operated neighborhood laundries as a media venue, because of the lengthy dwell times. But …
Read moreAdcentricity releases latest DOOH outlooks and market reviews
February 17, 2011 by Dave Haynes
There is a pile of good information and insights in the latest Adcentricity resource guides released today and available to anyone interested. It’s smart …
Read moreNewad adding 550 new screens in Canada, 3,500 over next three years
February 15, 2011 by Dave Haynes
Montreal’s Newad finally pulled the trigger on its digital expansion plans, announcing today an $8 million investment in digital screens it will be rolling …
Read more