The Near-Future Of Digital Billboards And Posters Is Programmatic

September 21, 2016 by Emily Ingram

Guest Post: Brett Farley, NanoLumens Out Of Home (OOH) advertising has exploded with the implementation of digital technology, with nearly 62% of all OOH …

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Sixteen:Nine Podcasts: Ken Sahlin, DOmedia

September 21, 2016 by Dave Haynes

This week, it’s all about advertising. I’m talking to Ken Sahlin, the CEO of DOmedia, a Columbus, Ohio company that’s in the business of putting …

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Show Me The Way To Go Home, On The Jukebox

September 15, 2016 by Dave Haynes

If you were at a bar, and decided it was time to pull the eject lever and head home, would you whip out your …

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LinkNYC Shuts Off Web Tablets To Stop, Ummm, Problematic Browsing

September 14, 2016 by Dave Haynes

It should not surprise anyone who’s been on the operations side of digital signage networks that the flashy and very expensive interactive information stations …

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New York Digital Signage Week Takes Shape

September 14, 2016 by Dave Haynes

If you also read DailyDOOH from the UK, you will have already read endless bits about what’s been dubbed New York Digital Signage Week. …

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Ayuda Expands Digital OOH Platform To Mobile Via New Subsidiary, Ayuda[x]

September 14, 2016 by Dave Haynes

The Montreal out of home ad software firm Ayuda Systems has made what it calls a pivot by spinning off a wholly-owned subsidiary called AYUDA[x] that …

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Stars Are In Toronto For TIFF, While Commuters Take Subway And Watch Tuff

September 8, 2016 by Dave Haynes

For the 10th year running, digital signage screens in Toronto’s subway system are being used as the medium for a film festival that pretty …

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Projection-Mapped Advertising Goes Airborne Over NYC

August 29, 2016 by Dave Haynes

Last week, New Yorkers might have looked up one night and seen a huge illuminated billboard floating along the west skyline, over the Hudson …

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Norwich City FC Gets Shape-Shifting, Pivoting LED Board

August 19, 2016 by Dave Haynes

This is clever – a stadium LED board that changes orientation based on a schedule and type of content, and pivots so that it’s viewable from …

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Astral OOH’s Toronto Pearson Deal Means Canadian Airport Ad Dominance

August 4, 2016 by Dave Haynes

Montreal-based Astral Out-of-home has won the ad concession for Toronto’s Pearson International Airport, and with that now has ad rights in Canada’s three busiest …

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BroadSign Goes Public With Patent Battle Plans

July 26, 2016 by Dave Haynes

The Montreal-based digital signage software firm BroadSign has taken the somewhat unusual approach of announcing to its industry brethren that it’s going after a …

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Projects: London’s Waterloo Station Gets Slimed By Ghosts

July 11, 2016 by Dave Haynes

This is well done – an immersion zone on London’s Waterloo Station promoting the Ghostbusters remake. The campaign broke today in the rail station, …

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