Nutrislice Bridges Menuboard Solutions With Foodservices Tech Provider CBORD

October 22, 2019 by Dave Haynes

Foodservice-focused digital signage service provider Nutrislice has done an interesting deal with a tech solutions provider to integrate with a company that does loyalty …

CMS, Content, CREATIVE, TECHNOLOGY

Korean Tire-maker Adds Mind-Blowing LED Video Wall In HQ Lobby

October 1, 2019 by Dave Haynes

The content for the video wall in the Seoul R&D offices of Nexen, a Korean tire company, is freaking amazing. The lobby of the …

Content, CREATIVE, Data Visualization, LED, PROJECTS, TECHNOLOGY

Tying DOOH Screens Together Can Work For Creative, But Not When They’re Too Far Apart

September 28, 2019 by Dave Haynes

Here’s an example of a digital OOH campaign that works, and doesn’t, depending on the set-up. The luxury shoe maker Stuart Weitzman started running …

BUSINESS, CREATIVE, Digital OOH

London’s Transport System Redesigns Status Screens To Improve Viewing Experience

September 20, 2019 by Dave Haynes

I can’t find the official word from Transport for London but have now seen a couple of separate references to that city’s mass transport …

Content, CREATIVE

1 Comments

Using Digital Signage For Greener Communications

September 19, 2019 by sixteenninewpadmin

Guest Post: Derek DeWitt, Visix Eco marketing, sustainable marketing, green marketing – whatever you call it, “being green” is something very much on people’s …

CMS, Content, CREATIVE, TECHNOLOGY

Research: Menu Board Testing Shows Differences Images And Motion Make On Sales

September 16, 2019 by Dave Haynes

Atlanta-based High Street Collective has now released the results of a first round of testing at a local store that doubles as a “Living …

CREATIVE, Research, retail, TECHNOLOGY

Clever Packaging And Age-Old Illusion Delivers Video Message In Wine Bottle

September 16, 2019 by Dave Haynes

This is not really a digital signage application, but certainly it could be done as such for visual merchandising. The now-retired founder of Chinese …

CREATIVE, TECHNOLOGY

Marshall Thompson On Signet’s Laser Focus On Workplace Communications And Experience Centers

September 11, 2019 by Dave Haynes

Workplace communications have developed into a very active, very big vertical for a lot of companies across the digital signage ecosystem – but most …

Content, CREATIVE, PODCAST, TECHNOLOGY

Clever AR-To-Digital Signage Mash-Up Lets Fans Pose With NFL Pros

September 10, 2019 by Dave Haynes

I was asked recently, for a podcast, where I thought augmented reality fit with digital signage, and I suggested it might often be a …

Content, CREATIVE, Displays, PROJECTS, TECHNOLOGY

8 Comments

It’s Showing Its Age, But This Taiwan Bank’s Lobby Has One Of The Best Digital Signage Installs On The Planet

August 27, 2019 by Dave Haynes

It’s showing its age a bit, but an experiential media installation in Taipei is easily one of the best digital signage projects I’ve seen …

CREATIVE, LED, PROJECTS, TECHNOLOGY

I Haven’t The Foggiest Idea If This Eye Candy-Filled Airport Activation Works

August 25, 2019 by Dave Haynes

JCDecaux’s Polish operating unit really went to town on the digital eye candy with this pop-up relaxation zone thingie on a concourse at Warsaw’s …

BUSINESS, CREATIVE, Digital OOH, PROJECTS

Invidis Finds A Near-Perfect Digital Signage Project In Moscow Airport

August 24, 2019 by Dave Haynes

Florian Rotberg, of the Munich-based digital signage consulting and events firm Invidis, is almost constantly traveling, and sees a whole lot of stuff. He …

Content, CREATIVE, LED, PROJECTS, TECHNOLOGY