Specialty Display Firm Praevar, Best Known For High-Bright LCDs, Goes Green With E Ink Posters
October 22, 2024 by Dave Haynes
A Toronto company known very much for its high-brightness outdoor LCD displays has taken a distinct pivot into e-paper poster displays that consume a …
Read more
Fixed: Pattison Crafts New Screen Layout To Deal With Screwball Hoarding Around Subway Screen
October 21, 2024 by Dave Haynes
You may recall a couple of weeks ago a post about the screwball workaround at a Toronto subway platform that saw construction hoarding built …
Read more
DIGICHIEF Debuts New API-Driven Content Feeds For Local Health Conditions
October 18, 2024 by Dave Haynes
Long-time subscription content provider DIGICHIEF has developed an interesting data partnership with a company that does what it calls healthcare intelligence to provide screen …
Read more
Chicago Highway Billboards Hacked; Ads Swapped For Anti-Semitic Messages
October 17, 2024 by Dave Haynes
Let’s assume the IT team at Outfront Media is CLOSELY reviewing its software security in the wake of a hack Wednesday of several digital …
Read more
This LED Ad Display Flies Around
October 17, 2024 by Dave Haynes
Airplanes have been towing printed advertising banners across city skylines for decades, so it was inevitable that someone would develop a service that uses …
Read more
Out Of Home Giant JC Decaux Now Rating Environmental Friendliness Of Its Ad Faces
October 17, 2024 by Dave Haynes
The French media company JC Decaux has developed and introduced an “Eco Design Index” that reflects the environmental friendliness of its street-level ad displays …
Read more
Photos: Here’s A Look At That Solar-Driven Color Billboard Tech
October 16, 2024 by Dave Haynes
Here are some photos I asked for that show the public demo of that Israeli company’s very different approach to making billboards both digital …
Read more
Decommissioned Billboard Vinyls Being Repurposed As Roof Tarps For Hurricane-Damaged Homes
October 11, 2024 by Dave Haynes
This is not digital signage, but involves a nice program that works with a lot of outdoor media companies that increasingly use digital displays …
Read more
Vertical Impression Creates Tongue-In-Cheek Love Letter Mix Tape For DOOH Industry
October 10, 2024 by Dave Haynes
Tip of the hat to a Canadian company that figured out a unique way to get some attention ahead of next week’s DOOH-focused DPAA …
Read more
Israeli Start-up Demo’ing Full Color Highway Billboard Tech That Uses Almost No Power
October 10, 2024 by Dave Haynes
An Israeli company is doing a demo next week in New York of billboard technology that you might think is what would happen if …
Read more
GSTV Partners With Gas Station Payments Tech Firm Invenco On Retail Media Offer
October 1, 2024 by Dave Haynes
The gas pump media firm GSTV has developed a retail media product and related services in partnership with a company that makes the payments …
Read more
The Booze Sounds Disgusting, But The Projection Mapping Campaign For It Is Great
September 25, 2024 by Dave Haynes
The drink concoction makes me cringe and I have no idea about the celebrities involved (Loose Women star GK Barry???), but what I can …
Read more