London’s 3rockAR Launches Pop-Up, AR-Driven “Magic Mirror” Network For UK Malls, Other Venues
September 7, 2021 by Dave Haynes
A London company focused on augmented reality applications and content has launched what it calls the world’s first AR-enabled digital out-of-home advertising network. The …
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Asian Fast Food Chain Itsu Does COVID-driven Pivot To Self-Service Order Screens And Meal Status Displays
August 24, 2021 by Dave Haynes
The pandemic has forced a lot of fast food and fast casual restaurant operators to rethink how they operated – from adding drive-thru capability …
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Why Grassroots Movements In UK Want Local Councils To Take Down The (LED Billboard) Ads
July 28, 2021 by Dave Haynes
As much as people in the digital signage industry are understandably excited and enthused by the appearance of more and more digital displays in …
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UK Petition Wants Gov’t To Rethink OKs For Digital OOH Advertising In Public Spaces
July 15, 2021 by Dave Haynes
There’s a small movement in the UK pushing for government action there to stop what’s described as the inexorable spread of digital advertising screens, …
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Start-up Monetizes Sidewalk Air Pollution Scrubber Towers For Cityscapes With OOH Ad Faces
June 25, 2021 by Dave Haynes
We’ve seen out of home media companies attach advertising faces to all kinds of things out in public – like transit shelters, pylons and …
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BT Enhances Its Smart City DOOH Totems As It Expands UK Street Hub Network
June 7, 2021 by Dave Haynes
British telecoms giant BT is expanding its network of what it calls Street Hubs – Digital OOH displays with smart city components – in …
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Amscreen Expanding Display Business Across Atlantic To Americas Markets
May 21, 2021 by Dave Haynes
If you have been around the industry forever, like me, you may recall many years ago an early UK media network in chain retail …
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The U.K. Man Who Came Up With The Term Digital Signage Explains His Sin
May 19, 2021 by Dave Haynes
The 16:9 PODCAST IS SPONSORED BY SCREENFEED – DIGITAL SIGNAGE CONTENT I was scrolling my way through my Linkedin feed recently when I stumbled across a post …
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Submarine Takes Slow Dive Based On Viewers Of Those UK Digital Billboard
April 22, 2021 by Dave Haynes
In the first wave of QR codes. several years ago, there were lots of jokes about the dubious merits of putting these enhanced bar …
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Next Store In UK Fills Checkout Zone With DV LED Wall
April 15, 2021 by Dave Haynes
This is a Next fashion apparel and furnishings store in Leicester, UK (go Foxes!) that uses a sweeping direct view LED s the backdrop …
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Horse Auction Firm Uses Data-Driven LED Displays For Running Sales Events
January 30, 2021 by Dave Haynes
This is not the most exciting use case I’ve seen for digital signage, but as noted endless times, useful and efficient is often more …
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