OAAA: Out Of Home Ad Spend Up 4.4% in Q3

November 29, 2012 by Dave Haynes

The Outdoor Advertising Association of America (OAAA) says advertising revenue was more than $1.5 billion in the US in Q3, up 4.4% from the same …

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Project Profile: An Elementary Take On Street-Level Interactive

November 29, 2012 by Dave Haynes

[highlight color=”eg. yellow, black”]Editor: I know, that’s not the video I am referencing. They sent me embedded video and then they took the video …

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Digital Wayfinding Firm Jibestream Wins Canadian Innovation Honour

November 29, 2012 by Dave Haynes

Toronto-based wayfinding software firm Jibestream won a competition that saw the small firm dubbed one of Canada’s most innovative companies. The contest involved an …

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People: Koolen Joins PRI AS EU Consultant

November 29, 2012 by Dave Haynes

Digital signage software vet Robert Koolen has joined Platt Retail Institute as Advisor on EU Business Strategy, providing management consulting and business development services for …

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Spotted: Video Wall Embedded in Scotiabank’s Giant Branding Wall

November 29, 2012 by Dave Haynes

Jeff Wismer of Toronto’s Cineplex Digital Solutions posted a tweet and pic (@jeffwismer) from a new branding wall at the Scotiabank branch at Yorkdale, …

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Red Stripe Takes Brand Experience To A Corner Shop

November 28, 2012 by Dave Haynes

This is just terrific. Jamaican beer brand Red Stripe worked with ad agency KesselsKramer (along with Stinkdigital director Greg Brunkalla and creative technology consultancy …

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UK Integrator Opens Digital Signage Superstore

November 28, 2012 by Dave Haynes

I have a slightly loopy love for press releases from the UK and Europe because I get all these terms I don’t othewrwise see, …

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Mediacos Release Paper On NFC And Mobile Marketing

November 28, 2012 by Dave Haynes

A couple of out of home ad companies and a mobile services provider have put together a good, entry-level white paper looking at NFC …

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Real Digital Media Expands Sales To Europe

November 28, 2012 by Dave Haynes

Ken Goldberg and his guys at Real Digital Media have crossed the big pond, cutting a deal with a London-based holding company that signals …

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Casio Turns On New Countertop Merchandising Displays

November 28, 2012 by Dave Haynes

Casio Computer is getting deeper into the digital signage business (they have been peddling projectors in the space for a while) with a new …

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WHITE PAPER: In-Store Digital Signage

November 27, 2012 by Tony Wenzel

Tony Wenzel, SVP Sales at STRATACACHE, has developed a white paper on the strategy to apply to in-store digital signage – focused on banking …

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Sail: Great Store, Crappy Network

November 27, 2012 by Dave Haynes

A Quebec-based, outdoor-oriented retail chain called Sail recently jumped the Ontario border and started opening stores in the Toronto area, including one near me. …

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