OUTFRONT Wins 50,000 Screen NYC Transit Ad Deal
September 28, 2017 by Dave Haynes
OUTFRONT Media has won the advertising and communications concession agreements for the subways, commuter rail cars and buses, as well as billboards, owned by …
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Women’s Lifestyle Publisher Marie Claire Opens Tech-Filled Next Big Thing Pop-up Shop In NYC
September 28, 2017 by Dave Haynes
In a slightly odd twist, the women’s fashion and beauty publisher Marie Claire has teamed up with Mastercard to open a pop-up shop in …
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Ballantine’s Creates Immersive, Interactive Scotch Whisky Tasting Rooms
September 28, 2017 by Dave Haynes
This is a couple of years old, but the first I’ve seen of it – an interactive whisky tasting experience that blends immersive 360 …
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Detroit Metro Airport’s DutyFree Gets The LED Halo Effect
September 27, 2017 by Dave Haynes
The big World Duty Free shop in the international terminal at Detroit’s main airport has added a set of displays aimed at energizing the …
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STRATACACHE Acquires Finnish Shopper Analytics Startup Walkbase
September 27, 2017 by Dave Haynes
Dayton, OH-based STRATACACHE has fully acquired an interesting Finnish startup called Walkbase that generates in-store analytics on shopper characteristics and patterns. The company’s software …
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Sephora, Uniqlo Add Digitally-Rich Flagship Stores In Barcelona
September 26, 2017 by Dave Haynes
Information is limited from official channels, but I have seen word here and there about a pair of digitally-rich flagship retail stores opening in …
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New Seneca Digital Signage Player Includes HDCP Compliant Video Support
September 25, 2017 by Dave Haynes
Syracuse, NY-based Seneca has started marketing a digital signage player that has a built-in TV tuner and is HDCP compliant – meaning that network …
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Is Coca-Cola’s Big Robotic Billboard In Times Square Mechanical Overkill For Visual Effects?
September 25, 2017 by Dave Haynes
The big three-dimensional robotic billboard that Coca-Cola bankrolled and switched on this summer in New York’s Times Square has generated lots of attention, and …
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Digital Screens Replace Paper Tags At Cafe Food Stations
September 22, 2017 by Dave Haynes
Haven’t seen this before … displays fixed above the food guards that you’ll find in cafeterias and buffets all over the place. New partnership …
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Keywest Technology Debuts Swiss Army Knife Media Player
September 22, 2017 by Dave Haynes
Software and solutions companies are always pushing out news of platform updates, but it’s not that often I see one of these companies talking …
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LED Tunnel Creates Immersive Experience For MLB All-Star Fans
September 22, 2017 by Dave Haynes
This is a nice temporary set-up using LED displays to create a tunnel effect for a FanFest indoor theme park during the annual Major …
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Public And Retail Digital Experience – Play The Long View For Best ROI
September 22, 2017 by Alan High
Guest Post: Jeff Doud, MaxMedia Today’s consumers expect an experience. They don’t want to be sold stuff. Instead we should offer relevant lifestyle with …
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