Haven’t seen this before … displays fixed above the food guards that you’ll find in cafeterias and buffets all over the place.
We’ve all had the experience of wandering around with an empty plate, looking at food stations and trying to sort out what we’re seeing. Screens definitely beat the little tent cards many places use to identify dishes, but screens also cost many, many multiples more.
Let’s assume managers in the food services industry will have a waaaay better idea than me if this is attractive tech. Let’s also assume/hope this was developed as a solution to a stated problem, not a solution looking for a problem.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.