Ambitious New Pop-Up Store On London’s Oxford Street Borrows On Nearby Outernet London’s Visual Scale

September 30, 2024 by Dave Haynes

Something that might be described as a pop-up retail version of the immersive, LED-driven Outernet London attraction is opening soon just a couple of …

BUSINESS, CREATIVE, LED, PROJECTS, retail, Retail Media Networks, TECHNOLOGY

Physical Stores Next Big Canvas For Media: Acosta Group Research

September 27, 2024 by Dave Haynes

While online and mobile have received most of the attention and money from brands when it comes to the idea and execution of retail …

Research, retail, Retail Media Networks

IAB Seeking Comments On Proposed Standards And Guidelines For In-Store Retail Media

September 23, 2024 by Dave Haynes

As happens, the relatively new and very buzzy retail media networks sector has some untamed, Wild West characteristics about it that could use some …

retail, Retail Media Networks, TECHNOLOGY

1 Comments

Chinese Mall Fills Its Atrium Space With Transparent LED And Experiential Creative

September 19, 2024 by Dave Haynes

Maybe it’s a simple case of the people generating posts having a limited command of English, but sooooo many Chinese LED manufacturers who use …

Content, CREATIVE, LED, PROJECTS, retail

Swapping Posters And Backlit Logo Signs For Digital Screens In Bars Generates 30% Sales Lift For Beverage Brand

September 17, 2024 by Dave Haynes

NYC-based Videri has really raised its profile in the last couple of years, via marketing, trade shows and hiring some well-known and respected industry …

BUSINESS, CMS, Displays, retail, TECHNOLOGY

1 Comments

Hair Styling Tool Brand GHD Uses Lift-and-Learn Solution Powered By Bluefin, Nexmosphere Tech

September 16, 2024 by Dave Haynes

Retail-centric all-in-one display company Bluefin has an interesting case study online about helping a manufacturer get noticed in store, and thinking through the fine …

Displays, Gear, IoT, PROJECTS, retail, TECHNOLOGY

Near-Transparent LED On Foil Turns Seoul Restaurant Window Into Billboard

September 11, 2024 by Dave Haynes

This is one of those somewhat transparent, super-thin foil displays mounted inside a big window for a restaurant, I think, in Seoul. It’s interesting …

LED, PROJECTS, retail

2 Comments

Praevar, BrightSign Partner On All-In-One Outdoor Displays Aimed At Retail, SMB Markets

September 9, 2024 by Dave Haynes

Toronto-based specialty display manufacturer Praevar has started marketing what I think is the first large-format outdoor-rated display to have a BrightSign media player built …

Displays, Gear, retail, TECHNOLOGY

2 Comments

Remember How Outdoor Displays Were Going To Locate And Manage Curbside Pickups During Pandemic?

September 6, 2024 by Dave Haynes

Readers may recall how at the height of the pandemic, there were some display technology companies suggesting retailers would be adding high-brightness outdoor totem …

IoT, retail, TECHNOLOGY

Scala Organizes Set Of Retail Media Networks “Masterclasses” For Big EU Digital Marketing Expo

August 30, 2024 by Dave Haynes

STRATACACHE CEO Chris Riegel has funded and has his people organize and run a pair of well-attended and reviewed retail media conference days tied …

CMS, Events, retail, Retail Media Networks

Brick Statue of Aston Villa’s Iconic Lion Projection-Mapped At Football Club’s Reimagined Stadium Store

August 16, 2024 by Dave Haynes

Aston Villa is one of the bigger clubs in English football – with a history in Birmingham tracing back roughly 150 years, and a …

Content, CREATIVE, Projection, PROJECTS, retail

Aussie Apparel Retailer Makes Its Mall Facade A Digital Billboard

August 13, 2024 by Dave Haynes

There are many examples now of retailers using LED displays to effectively be the facades for their shops in malls and on high streets, …

LED, PROJECTS, retail, TECHNOLOGY