Audi’s Digital OOH Campaign In UK Matches Billboard Ads To Road Conditions
October 19, 2017 by Dave Haynes
This is an interesting twist on using APIs and public data to serve up contextually relevant digital OOH ads on roadside displays – matching …
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Christie Partners With MVP, Times Square On Interactive Digital OOH Network In Cinema
October 18, 2017 by Dave Haynes
The digital OOH media wing of projector and display manufacturer Christie – Christie Experiential Network (CEN) – has announced a partnership with a pair …
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US Supreme Court Denies Appeal By Anti-Billboard Non-Profit
October 16, 2017 by Dave Haynes
A four-year legal fight over digital billboards that went all the way to the US Supreme Court ended today, with that country’s highest court …
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Toronto LED Twin Ad Boards Get Implant To Make One Giant Display
October 13, 2017 by Dave Haynes
The big digital media tower outside of Toronto Eaton Centre is getting a little cosmetic work done – an implant, basically – to make …
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Outcome Health Starts Internal Review, Strengthens Policies, In Wake Of WSJ Report
October 13, 2017 by Dave Haynes
In the wake of a Wall Street Journal report Tuesday suggesting Outcome Health was engaging in misleading advertising practices, the high-flying Chicago digital OOH …
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Wall Street Journal Investigation Raises Questions About High-Flying Digital OOH Firm Outcome Health
October 12, 2017 by Dave Haynes
Chicago-based Outcome Health is having a bit of a bad press day after the Wall Street Journal published this afternoon the results of a …
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Sixteen:Nine Podcasts – Mark Boidman, Peter J Solomon Company
October 11, 2017 by Dave Haynes
If you want to get a sense of what’s really going on with the digital out of home media business and the technology ecosystem …
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Car Grilles Scanned In Real-Time For Targeted Digital OOH Film Promo
October 10, 2017 by Dave Haynes
The video is almost as silly and overdone as a Michael Bay movie, but if you can put up with all the extraneous stuff …
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Does Your Idea Of Relaxing At Beach Include Watching Digital Billboards Float By?
October 8, 2017 by Dave Haynes
A Miami-based media start-up is running a boat along the Miami Beach shoreline that features back to back LED displays – effectively creating a …
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ClearChannel Provides Las Vegas LED Board Inventory To Aid FBI Investigation
October 7, 2017 by Dave Haynes
The Las Vegas office of ClearChannel Outdoor has partnered with the FBI to put material on digital billboards around that city related to the …
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NYC Penn Station Adds Intersection Digital Screens On Amtrak Concourse
October 6, 2017 by Dave Haynes
Seriously busy, seriously dumpy NY Penn Station got a little bit of a digital facelift with the addition of a dozen digital totems in …
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Captivate Marks 20 Years Of Riding Elevators
September 29, 2017 by Dave Haynes
It’s likely Digital OOH and digital signage are seen by many as still-young industries, but there are companies that have been at it since …
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