Vistar Media Pushes Out Free White Paper On Optimizing DOOH Ad Campaigns
August 8, 2023 by Dave Haynes
The programmatic DOOH ad platform Vistar Media has made available a new white paper designed to underline the importance of optimizing creative for out-of-home …
Read more
Watch This Amazingly Detailed Visual Illusion Billboard Spot From Seoul: Video
August 8, 2023 by Dave Haynes
This is a long-form anamorphic illusion ad developed by the Seoul creative shop d’strict for a Korean hydration drink. d’strict was an early adopter …
Read more
JD Sports Pairs AR Virtual Try-On Solution With Big Video Wall In Two US Stores
August 4, 2023 by Dave Haynes
This is an AR mirror set-up used in a couple of U.S. locations (New York Times Square and Chicago State Street) for the retailer …
Read more
Japanese Railway Auto-Translates Customer Queries As Chats On Transparent Screens In Station
August 3, 2023 by Dave Haynes
A Japanese passenger railway has started testing a service that auto-translates conversations at customer information counters – enabling foreign travellers with little or no …
Read more
Color Blocks Frenetically Appear In This Public Generative Art Piece In Seoul
August 1, 2023 by Dave Haynes
Here’s a very different take from the shape-shifting, oozing generative art for video walls that Turkish-American artist Refik Anadol pioneered and influenced in countless …
Read more
Touring Projection Mapping Show Firm Lighthouse Immersive Files For Bankuptcy Protection
August 1, 2023 by Dave Haynes
A Toronto company in the business of touring immersive indoor projection mapping shows has filed for Chapter 15 bankruptcy, a sign that perhaps there …
Read more
“Faux DOOH” Is Cool, But Can We Be A LOT More Open About What’s Really Going On?
July 27, 2023 by Dave Haynes
London double-decker buses have eyelashes that get mascara touch-ups when they roll past a giant brush mounted on a building. An iconic giant picture …
Read more
The 2023 Digital Signage Yearbook Now Available As A Free Download
July 26, 2023 by Dave Haynes
The 2023 version of the annual invidis digital signage yearbook is now available as a free download. The publication – done both as an …
Read more
Vast LED Screen Inside Las Vegas Sphere Supported By Almost 2,000 Loudspeakers
July 24, 2023 by Dave Haynes
The great majority of media attention about that giant LED ball that’s been lit up in Las Vegas has been about the outside visuals, …
Read more
Arcade Gaming Classic Space Invaders Sees Revival On Big DOOH Screens Across Europe
July 19, 2023 by Dave Haynes
Big LED billboards across nine European cities are being used to celebrate 45 years since the original release if the iconic arcade game SPACE …
Read more
Cenareo Adds Video Production To Its Offer Via Acquisition Of Another French Software Firm, EasyMovie
July 11, 2023 by Dave Haynes
The French CMS software firm Cenareo has acquired another French software firm EasyMovie, expanding its range of solutions to include video production capabilities aimed …
Read more
Virtual Selfie Display For Football Giant PSG Drives Fan Engagement, Social Sharing
July 10, 2023 by Dave Haynes
The German interactive software firm Sensape has been marketing an AR-driven virtual selfies application for a while now, including this one with Bayern Munich, …
Read more