Blockchain for Digital OOH: Why, When, How?
November 9, 2018 by sixteenninewpadmin
Guest Post: Dan Dawson, Grand Visual We’ve taken an active role in defining how it might affect Digital OOH media specifically. Through our work with …
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Understanding Programmatic Digital Out Of Home In One Easy Post
October 25, 2018 by sixteenninewpadmin
Guest Post: Vince Banks, Broadsign Around the world, digital out-of-home (DOOH) inventory has begun to be sold programmatically. As major players in the DOOH …
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Free Paper: The Revenue Path For Digital OOH Networks
October 17, 2018 by Dave Haynes
Guest Post: Alan High, ARH Digital Solutions I was deeply saddened by Lyle Bunn’s passing. I was trying to come up with a way …
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LED Billboard Barge Starts Cruising Up And Down Manhattan’s Surrounding Waterways
October 9, 2018 by Dave Haynes
New York’s Times Square is a 110% assault on your senses, and a massive tourist attraction, so a barge working the Hudson and East …
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PATTISON Onestop Says It Has Surpassed Captivate As Largest Elevator Screen Network In Canada
October 5, 2018 by Dave Haynes
The Canadian OOH media company PATTISON Onestop, a division of Vancouver-based PATTISON Outdoor Advertising, says it now has the largest elevator screen network in …
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Peter Livesey Discusses Esprit Digital’s Rise From The London Underground
October 3, 2018 by Dave Haynes
Anyone with technical chops who uses a subway system to get around would understand that those are seriously challenging environments to put in sensitive …
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Another Subway, Another Wind-blown Hair Model
October 2, 2018 by Dave Haynes
As the saying goes, everything old is new again. In this case, we have the Montreal-based out of home media company Astral doing a …
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Moscow Subway Kiosk Demands Riders Give It 30 Squats, For A Free Ticket
October 2, 2018 by Dave Haynes
Today in Stupid People Tricks in Digital Out Of Home we have the people of Moscow being asked to do 30 squats in front …
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New Balance Uses Machine Learning With Digital Poster To ID And Reward NYC Fashionistas
October 1, 2018 by Dave Haynes
The footwear brand New Balance did an interesting machine learning-driven digital signage piece on the streets of New York recently, putting up a screen …
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DPAA Sets Draft Speaker List For Video Everywhere Summit In NYC Oct. 30th
September 17, 2018 by Dave Haynes
The Digital Place-Based Advertising Association (DPAA) has released a draft list of speakers for its annual Video Everywhere Summit in New York City, on …
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Moving LED Ball Cloud Fills Canopy At Guangzhou Airport DOOH Media Installation
September 13, 2018 by Dave Haynes
The new terminal 2 at Guangzhou Baiyun Airport in China (Guanzhou is in the same mega-city region as Shenzhen) has a set of very …
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Cancer Survivor Uses Times Square LED Board In Search For Kidney Donor
September 1, 2018 by Dave Haynes
A Long Island, NY man is using donated time on one of the big LED billboards in Times Square to pitch his need for …
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