LocaModa adds more social integration muscle with 4.0 release

February 16, 2011 by Dave Haynes

LocaModa has released version 4.0 of its mobile and social media integration platform for digital signage and Digital OOH companies, featuring a streamlined process …

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Digital signage screens + iPads = better events

January 20, 2011 by Dave Haynes

I was very surprised to sit down this morning, fire up TweetDeck, and see the RiseVision iPad contest winner was … me. Yay! The …

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Siemens uses SMS, digital signage screens to get CEO interacting with 10,000 staffers

January 10, 2011 by Dave Haynes

This is an interesting spin I’ve not seen before that integrated mobile technology with digital signage for a corporate communications exercise. Siemens stuck its …

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MicroSigns does first US deal for digital signage displays

January 6, 2011 by Dave Haynes

My friends (and clients) up in Montreal who have steadily built up European business for MicroSigns‘ cool little interactive screens for wireless retail now …

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Decoder ring melts trying to sort out CBS Outdoor DOOH release

December 20, 2010 by Dave Haynes

(Update – CBS kindly sent some images … help … and provided more explanation … see further down in post) This has all the …

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Big Canuck retail DOOH network turns on Bluetooth

December 20, 2010 by Dave Haynes

One of the larger pure-play digital out of home networks in Canada has done a deal to start offering proximity-based Bluetooth marketing aimed at …

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How digital signage and mobile can play nice: webinar

December 10, 2010 by Dave Haynes

Preset’s wicked-smart David Weinfeld is doing a webinar for the Digital Signage Federation next week called Mobile and Digital Signage are Allies, not Adversaries. …

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Brewer activates mobile with billboard coupons

November 19, 2010 by Dave Haynes

Back at HQ after two days on the Wet Coast with a client. There’s lots of collective hand-wringing out there about how digital signage …

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CETW videos – quickie demo with Ludicast (DS-mobile integration)

November 12, 2010 by Dave Haynes

Ludicast is  s small NYC company that has been around the digital signage space for a couple of years. I pulled out my Flip …

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Whatamap's mobile service pushes wayfinding from Al Barq's screens to phones

November 1, 2010 by Dave Haynes

I like digital wayfinding solutions in places like malls and big public facilities because, done well, they make it a lot easier to get …

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Must Read on DOOH-Mobile (pointer)

October 29, 2010 by Dave Haynes

Lotsa people have tweeted and re-tweeted about Stephen Randall’s post/mild rant about how the steady proliferation of  smartphones will not – despite the naysayers …

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Retailers want product lookup and couponing from mobile apps

October 12, 2010 by Dave Haynes

If you are trying to get a better sense of what retailers are looking for in technology that will help them out, the research …

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