Chinese LED Firm Marketing A Version Of That Failed Times Square Shape-Shifting Screen
December 17, 2018 by Dave Haynes
One might have thought the shape-shifting LED display that Coca-Cola put in Times Square was such a disaster, as innovations go, that the market …
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Coke’s Ballyhooed Shape-Shifting LED Board In Time Square Is Now Very Much 2D
August 28, 2018 by Dave Haynes
We will probably never get a public story about the three-dimensional, robotic direct view LED display that Coke spent an unknown PILE of money …
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Hong Kong Firm Behind Clusterf*ck Kinetic LED Sign In Times Square Touting Job At DSE Stand
January 24, 2018 by Dave Haynes
A couple of industry friends registered for DSE are on email lists for the show that included this one pushed out by Radius Displays, …
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That Giant Coca-Cola Robotic LED Board in NYC (Surprise!) Has Issues
November 15, 2017 by Dave Haynes
Damn near anyone who has done digital signage or digital OOH ops work will have seen Coca-Cola’s impressive, ambitious 3D robotic LED board in …
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Is Coca-Cola’s Big Robotic Billboard In Times Square Mechanical Overkill For Visual Effects?
September 25, 2017 by Dave Haynes
The big three-dimensional robotic billboard that Coca-Cola bankrolled and switched on this summer in New York’s Times Square has generated lots of attention, and …
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A Robotic 3D Video Wall … From 1990
August 31, 2017 by Dave Haynes
Hat Tip @johnbirchman We told you yesterday about a 1967 robotic video wall (well, sorta … it was photo slides, not videos). Here’s another …
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Coca-Cola’s Crazy Robotic 3D LED Wall In Times Square Had A Forerunner … In 1967!
August 30, 2017 by Dave Haynes
Scala’s Chief Product Officer Peter Cherna had a first-hand look recently at that robotic three-dimensional LED board that Coca-Cola bankrolled and installed in Times …
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New Video: That Giant Robotic Coca-Cola LED Board In NYC
August 25, 2017 by Dave Haynes
This is the best video I’ve found to date about that robotic LED board in Times Square. Depending on your musical tastes, you may …
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Video: Coca-Cola’s Morphing Times Square LED Board
August 11, 2017 by Dave Haynes
Here’s a different video looking at that morphing 3D robotic display Coca-Cola has switched on this week in Times Square.
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Projects: Coca Cola Switches On World First Robotic 3D LED Board In Times Square
August 10, 2017 by Dave Haynes
Coca-Cola has had a big sign in NYC’s Times Square for a century, and this week the global brand turned on a new iconic …
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Coca-Cola Rolling Out Digital Display Networks All Running Off Google ChromeOS And Cloud Tools
March 16, 2017 by Dave Haynes
I have a clear memory from two years ago of walking over to see the Google booth at Digital Signage Expo, and seeing three …
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Projects: Sharing A Coke In Times Square
August 19, 2015 by Dave Haynes
Here’s a nice social media-driven campaign for Coca-Cola, as planned and booked by Posterscope in NYC’s Times Square. People were encouraged by the billboard …
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