A Robotic 3D Video Wall … From 1990

August 31, 2017 by Dave Haynes

Hat Tip @johnbirchman We told you yesterday about a 1967 robotic video wall (well, sorta … it was photo slides, not videos).  Here’s another …

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Coca-Cola’s Crazy Robotic 3D LED Wall In Times Square Had A Forerunner … In 1967!

August 30, 2017 by Dave Haynes

Scala’s Chief Product Officer Peter Cherna had a first-hand look recently at that robotic three-dimensional LED board that Coca-Cola bankrolled and installed in Times …

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New Video: That Giant Robotic Coca-Cola LED Board In NYC

August 25, 2017 by Dave Haynes

This is the best video I’ve found to date about that robotic LED board in Times Square. Depending on your musical tastes, you may …

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Video: Coca-Cola’s Morphing Times Square LED Board

August 11, 2017 by Dave Haynes

Here’s a different video looking at that morphing 3D robotic display Coca-Cola has switched on this week in Times Square.

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Projects: Coca Cola Switches On World First Robotic 3D LED Board In Times Square

August 10, 2017 by Dave Haynes

Coca-Cola has had a big sign in NYC’s Times Square for a century, and this week the global brand turned on a new iconic …

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Coca-Cola Rolling Out Digital Display Networks All Running Off Google ChromeOS And Cloud Tools

March 16, 2017 by Dave Haynes

I have a clear memory from two years ago of walking over to see the Google booth at Digital Signage Expo, and seeing three …

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Projects: Sharing A Coke In Times Square

August 19, 2015 by Dave Haynes

Here’s a nice social media-driven campaign for Coca-Cola, as planned and booked by Posterscope in NYC’s Times Square. People were encouraged by the billboard …

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Projects: YCD, Intel, NEC Team Up With Coke On Cinema Offer

June 11, 2015 by Dave Haynes

Companies like Christie and Barco have business units and focused efforts going after the cinema lobby business, as do  a few software companies, but a …

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Project Profile: Coke Adds 2X2 Video Wall To S. Korean Vending Machine

October 17, 2012 by Dave Haynes

Interesting project from South Korea. Coca-Cola’s Open Happiness campaign includes a vending machine promotion that encourages people to follow and replicate dance moves, and …

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DigitalOOH: Dynamic media is the future, says Coke’s marketing head

October 14, 2011 by Dave Haynes

I just posted a piece on our sister site – DigitalOOH.biz – about a recent presentation by the head of integrated marketing and communications …

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