Projects: YCD, Intel, NEC Team Up With Coke On Cinema Offer
June 11, 2015 by Dave Haynes
Companies like Christie and Barco have business units and focused efforts going after the cinema lobby business, as do a few software companies, but a …
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Project Profile: Coke Adds 2X2 Video Wall To S. Korean Vending Machine
October 17, 2012 by Dave Haynes
Interesting project from South Korea. Coca-Cola’s Open Happiness campaign includes a vending machine promotion that encourages people to follow and replicate dance moves, and …
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DigitalOOH: Dynamic media is the future, says Coke’s marketing head
October 14, 2011 by Dave Haynes
I just posted a piece on our sister site – DigitalOOH.biz – about a recent presentation by the head of integrated marketing and communications …
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