U.S. Congressional Committee Chair Urging Government To Blacklist Big Chinese Display Manufacturers BOE, Tianma
September 30, 2024 by Dave Haynes
The Michigan congressman who chairs the House Select Committee on the Chinese Communist Party is encouraging the U.S. government to blacklist a pair of …
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Ambitious New Pop-Up Store On London’s Oxford Street Borrows On Nearby Outernet London’s Visual Scale
September 30, 2024 by Dave Haynes
Something that might be described as a pop-up retail version of the immersive, LED-driven Outernet London attraction is opening soon just a couple of …
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Watch: A Giant Butterfly With LED Wings
September 26, 2024 by Dave Haynes
This is not what I’d call digital signage, bur it is using LED to offer up something that is the definition of experiential – …
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The Booze Sounds Disgusting, But The Projection Mapping Campaign For It Is Great
September 25, 2024 by Dave Haynes
The drink concoction makes me cringe and I have no idea about the celebrities involved (Loose Women star GK Barry???), but what I can …
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College Campus Food Delivery Robots Now Sport Ads On Cargo Boxes
September 24, 2024 by Dave Haynes
Some sort of advertising is slapped on everything from commuter trains, cube trucks and taxis, and all the way down to the cargo boxes …
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LG Now Marketing The Kinetic LED Wall Product It Used As Booth Eye Candy At Big Trade Shows This Year
September 24, 2024 by Dave Haynes
The previous post on here goes into Panasonic’s water vapor projection system, and in looking to make a point about trade show eye candy …
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Shopfront Windows Projection-Mapped In Chicago To Push Dua Lipa Concert Tickets
September 20, 2024 by Dave Haynes
This is a nice, simple example of using projection-mapping on the windows of a presumably empty retail space in Chicago, driving ticket sales for …
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DOOH-Driven EV Charging Network Starts Rollout In Canada; Prospects Shaky Based On History Of These Efforts
September 20, 2024 by Dave Haynes
I wish them luck, but the history for companies that start capital and operating expense-intensive DOOH media networks is not great. An Australian EV …
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Captivate Partners With AdTech Firm Adelaide To Assess “Media Quality” Of High-Rise DOOH Audiences
September 20, 2024 by Dave Haynes
The dominant media operator of DOOH screens in North American office tower elevators has done a partnership to use technology and methodology called “attention …
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Ride-Hailing Service Uses Subway Data For DOOH Ads Suggesting Londoners Take A Cab Instead
September 19, 2024 by Dave Haynes
Triggered and data-shaped digital out of home advertising efforts have tended to be built around common attributes like the weather and geo-location, but an …
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AV-related Trade Shows Are Back On This Fall, And They Seem To Be Thriving
September 18, 2024 by Dave Haynes
The trade show season is very much back on after a summer break, and the events that touch on pro AV and digital signage …
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Moment Factory Launches Business Unit To License Already-Built Immersive Experiences To Third Parties
September 17, 2024 by Dave Haynes
Montreal-based creative technology shop Moment Factory has taken the interesting step of launching a new business unit that makes already-designed immersive multimedia experience available …
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