BroadSign To Drive 3,500-Screen Ad Network For French Hypermarket Group
November 2, 2016 by Dave Haynes
A lot of the deals that get announced in press releases by software vendors aren’t big enough to get more than a shrug from …
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Giant Three-Sided LED Tower OK’d For LA’s Sunset Boulevard
October 24, 2016 by Dave Haynes
City councillors in West Hollywood in LA have chosen a winner in a design competition for a digital OOH ad structure that will be …
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This Digital OOH Network Has Gone From Zero to 1,300 Sites Since April
October 18, 2016 by Dave Haynes
I don’t know how many fledgling out of home media companies – let’s just say MANY – have tried to make a go of …
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Disney Uses AR On Singapore Streetscape To Market Kids’ TV Channel
October 4, 2016 by Dave Haynes
This has been done before, but blending some augmented reality with a live street scene at a transit stop remains a pretty good trick …
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Australian Digital OOH Medical Network Rolls Up Competitors
September 27, 2016 by Dave Haynes
The Australian point-of-care digital media company Medical Channel has raised $25 million (Australian dollars) in an investment round that allowed it to acquire and take out …
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Face Pattern Tech Used In Fun Interactive GMC Campaign
September 26, 2016 by Dave Haynes
The whole serve-content-based-on-who/what-is-in-front-of-a-screen thing has never really taken off for the video analytics people, but here’s a fun campaign that does a nice job …
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Projects: Virtual Coloring Books On Streets Of Sydney And Melbourne
September 26, 2016 by Dave Haynes
If were walking a busy downtown street, would you stop at a digital poster to do some virtual coloring? That was the premise and …
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Projects: Giant Digital “StoryWall” Fills Suburban LA Cinema
September 26, 2016 by Dave Haynes
Cinema lobbies continue to one of the hotter environments for ambitious, big budget signature displays – with the latest evidence of that a 96-panel …
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The Near-Future Of Digital Billboards And Posters Is Programmatic
September 21, 2016 by Emily Ingram
Guest Post: Brett Farley, NanoLumens Out Of Home (OOH) advertising has exploded with the implementation of digital technology, with nearly 62% of all OOH …
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Sixteen:Nine Podcasts: Ken Sahlin, DOmedia
September 21, 2016 by Dave Haynes
This week, it’s all about advertising. I’m talking to Ken Sahlin, the CEO of DOmedia, a Columbus, Ohio company that’s in the business of putting …
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Show Me The Way To Go Home, On The Jukebox
September 15, 2016 by Dave Haynes
If you were at a bar, and decided it was time to pull the eject lever and head home, would you whip out your …
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LinkNYC Shuts Off Web Tablets To Stop, Ummm, Problematic Browsing
September 14, 2016 by Dave Haynes
It should not surprise anyone who’s been on the operations side of digital signage networks that the flashy and very expensive interactive information stations …
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