Projects: Vienna’s Airport Gets Megaboard DOOH Wall At Security Checkpoint
August 2, 2017 by Dave Haynes
I have mixed feelings about this new “megaboard” video wall at the security clearance area at Vienna, Austria’s international airport. On the plus side, …
Read moreVistar Adds Tech Allowing Online Video Ads To Get Seamlessly Placed On DOOH Networks
July 27, 2017 by Dave Haynes
NYC-based programmatic ad platform company Vistar Media, which focuses on the out of home space, has added support for technology that allows media companies …
Read moreDPAA Sets Agenda For Nov. 1 NYC DOOH Summit
July 20, 2017 by Dave Haynes
The Digital Place Based Advertising Association (DPAA) has, admirably, already plotted out much of the agenda for its annual Video Everywhere Summit in New …
Read moreProjects: Sunset Countdown Focal Point Of UK Grocer’s Summer Digital OOH Campaign
July 19, 2017 by Dave Haynes
This is a simple but effective use of data to drive home an emotion in a Digital OOH ad campaign- a countdown clock for …
Read moreKiwi C-Store Chain’s Digital Signage Screens Drive Triple-Digit Sales
July 18, 2017 by Dave Haynes
Sales lift stories tend to be hard to come by from retailers and brands using digital signage, often because they’re not overly motivated to …
Read moreProvision’s Floating 3D Holographic Coupon Station Going Into Ohio Drug Store Chain
June 30, 2017 by Dave Haynes
LA-based Provision Interactive Technologies continues to find clients that get excited about its technology that shows consumer floating products in mid-air, as a carrot to get …
Read morePatientPoint Digital Screen Network Closes $140M Investor Round To Drive Expansion Plans
June 28, 2017 by Dave Haynes
PatientPoint, a digital screen network already in 31,000 doctors’ offices and 1,000 hospitals in the U.S., has completed a $140 million investment round intended …
Read moreData-Driven NYC Taxi Top Displays Tout EWR Being Faster Ride Than JFK
June 19, 2017 by Dave Haynes
United Airlines has a data-driven digital OOH campaign going on New York taxicab toppers that’s designed to dispel the myth that taking a cab …
Read moreProjects: Massive Video Wall Lines Moving Sidewalk In Seoul Rail Station
June 9, 2017 by Dave Haynes
This is a massive LCD video wall – maybe 16 wide by 3 high – in a corridor of a high speed rail station …
Read moreIs Rishi Shah The First Billionaire In Digital Signage?
June 5, 2017 by Dave Haynes
I don’t think there’s all that many people who could say they’ve become millionaires out of their digital signage businesses, so it’s kind of …
Read moreReal-Time Digital OOH Campaign Shocks Paris Jaywalkers
June 5, 2017 by Dave Haynes
This is a digital OOH advertising campaign that REALLY shows the potential and impact of using sensors, real-time connections and templates to custom-target a …
Read more16:9 Projects Podcast: Intersection’s CSO On The Massive LinkNYC Smart City Rollout
June 2, 2017 by Danica Trapara
This episode we’re speaking with Dave Etherington, who is CSO of Intersection, one of the companies responsible for LinkNYC. In 2014, New York City …
Read more