Audi Makes Video Walls Prime Sales Tool In New Dealerships
July 17, 2012 by Dave Haynes
A couple of stories first: 1 – When we looked for a new car last summer we were in a Subaru dealership and growing …
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Capital’s Audience Driving Torch Relay Coverage On BBC’s Public Screens
July 6, 2012 by Dave Haynes
The London Olympics are now three weeks away and the media attention is starting to really amp up, particularly in the UK. The Olympic …
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Guest Post: In Digital OOH, Only The Best Remain
June 25, 2012 by JamesThornton
I recently launched my own Digital OOH media sales business [plug: done] and was lucky enough to be able to get it off the …
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BBC Explainer On Projection Mapping Buckingham Palace
June 8, 2012 by Dave Haynes
If you like 3D projection mapping – beaming interesting visuals on to surfaces like churches, castles and opera houses – but were wondering how …
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Buckingham Palace Gets Projection Mapped, As Madness Plays On Roof
June 5, 2012 by Dave Haynes
The Queen’s Diamond Jubilee celebrations in London had a big moment last night with a concert and some great projection mapping work on Buckingham …
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Screenfeed Automates London Olympics Coverage For Digital Signage Networks
May 31, 2012 by Dave Haynes
This is smart. There will be tons of interest in the upcoming Olympics in London and content that shows rolling results, images and video …
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UK NFC Trial Shows 78% Positive Impact
May 25, 2012 by Dave Haynes
I was blabbing away with a client just yesterday about the application of NFC and OOH, so it was interesting to see results move …
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Digital OOH & Mobile Campaign Offers Domestic Abuse Problem-Solving
May 7, 2012 by Dave Haynes
[youtube id=”EEKC-Yu-LeQ” width=”600″ height=”350″] I’m not bowled over by the idea or execution, but this is still interesting. Via ScreenReach’s David Weinfeld, who spotted …
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Talking Flat Lady Gets a Weegie Accent
April 20, 2012 by Dave Haynes
Scotland’s health care system has its first talking flat lady, one of those projected virtual mannequins. Following the flick of a switch, EVA (which …
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Sightings: Office Lobby Network In UK Re-brands
April 18, 2012 by Dave Haynes
I got into the still strange world of digital signage and digital OOH almost exactly 13 years ago, finding myself wearing a hard hat …
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Company Q&A: Silver Curve’s Bryan Crotaz
April 16, 2012 by Dave Haynes
A note came in from the UK technology consultancy Silver Curve about a new hire. Given I’m not sure that many people on this …
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Nike Raises Bar For Digital Retail In New London Pop-up Store
March 15, 2012 by Dave Haynes
Nike has opened a new retail space that pretty seriously raises the bar on what experiential digital look like for brands and consumers. The …
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