How to sell digital signage into retail in 2011
December 15, 2010 by Dave Haynes
The National Retail Federation’s SmartBrief newsletter has some interesting predictions from its membership about their plans and needs for 2011, with respect to in-store …
Read moreAMX releases TCO calculator. Great, but …
December 14, 2010 by Dave Haynes
Pro AV giant AMX has announced and released a total cost of ownership (TCO) calculator for digital signage installations. “The first such tool in …
Read moreTalent Pool: Digital signage software pioneer Drew Topel
December 13, 2010 by Dave Haynes
Pioneer is a term that gets used pretty liberally in this sector, but it actually applies to Drew Topel – who has been around …
Read moreANA on "devalued ad investments" on screens
December 10, 2010 by Dave Haynes
The Association of National Advertisers is going after TV networks that use the space created when standard-definition commercials air on high-definition feeds to run …
Read moreDo we need more digital signage blogs?
December 8, 2010 by Dave Haynes
Placing my vested interests out there from the start, I write for a living. Among the kinds of writing I do for clients is …
Read moreDOOH as a franchising scheme
December 6, 2010 by Dave Haynes
The DSE site published a news piece Friday about a Florida company, Eyeris TV, offering up a franchised scheme for hyper-local digital out of …
Read moreMontreal subway DOOH network using mime to drive eyeballs
December 3, 2010 by Dave Haynes
Photo kindly provided by Steve Faguy (Fagstein blog on Montreal) The company that has the digital screen network running in the Montreal subway system …
Read moreHow to be better at messaging and marketing for digital signage
December 2, 2010 by Dave Haynes
I did a piece for Richard and the team over at Digital Signage Expo that should be good food for thought as vendors start …
Read moreDo people want to watch TV out of home?
November 30, 2010 by Dave Haynes
Turner Broadcasting and IndoorDIRECT have worked a content deal that will see the broadcaster’s broad portfolio of content available to run in some fashion on …
Read moreRMG's CEO on 2011 as tipping point year. Really. Finally.
November 30, 2010 by Dave Haynes
Every year for what seems like a buncha years (save 2009), people in the the digital signage and DOOH sectors have done look-aheads and …
Read moreThink BIGGER: Think Digital Signage Networks (rAVe video)
November 24, 2010 by Dave Haynes
My content partners over at rAVe [Publications] have pulled together a presentation and put it to video to make the case in the Pro …
Read moreLED staircase, interactive all over, in new Montreal store
November 24, 2010 by Dave Haynes
Just about any old excuse will do to get me up to Montreal (great city), and now I have a new reason – the …
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