Big brand, tiny screen, major digital signage fail
December 14, 2010 by Dave Haynes
So, some brand manager had the bright idea to market toothpaste right at the shelf edge with a display only as big as said …
Read moreVIF hits 1,000 digital signage screen milestone in Quebec
November 25, 2010 by Dave Haynes
Benoit Johnson, who runs Montreal-based VIF Communication, sent a note along to note his company just installed digital signage display no. 1,000 on its managed …
Read moreLED staircase, interactive all over, in new Montreal store
November 24, 2010 by Dave Haynes
Just about any old excuse will do to get me up to Montreal (great city), and now I have a new reason – the …
Read moreNational Retail Federation show adds dedicated digital signage area
November 19, 2010 by Dave Haynes
A handful of digital signage software and gear companies have been at the big NRF show in New York in January for the last …
Read moreCastrol bankrolling digital signage network for Canadian service partners
November 16, 2010 by Dave Haynes
ScreenScape Networks has done a deal with the marketing company that handles Castrol‘s business in Canada that will see a digital signage solution put into …
Read moreCETW Videos – Quickie demo on Harmony by Request
November 14, 2010 by Dave Haynes
I like running into new companies at trade shows and finding out what it is that they do that’s different. Sometimes, there’s not much. …
Read moreA look at Prysm displays in American Eagle Soho (NYC)
November 12, 2010 by Dave Haynes
After CETW yesterday I went down to the American Eagle store to see the new Prysm laser phosphor displays that have been installed there …
Read moreWhatamap's mobile service pushes wayfinding from Al Barq's screens to phones
November 1, 2010 by Dave Haynes
I like digital wayfinding solutions in places like malls and big public facilities because, done well, they make it a lot easier to get …
Read morePRN gets digital signage showcase in IPG’s Emerging Media Lab
October 15, 2010 by Dave Haynes
Why do I think there is more to this story … MediaPost is reporting that Interpublic Group’s Emerging Media Lab has done a deal …
Read moreRetailers want product lookup and couponing from mobile apps
October 12, 2010 by Dave Haynes
If you are trying to get a better sense of what retailers are looking for in technology that will help them out, the research …
Read moreShopper Marketing Expo on in Chicago. Are you there?
October 6, 2010 by Dave Haynes
I’ve had a couple of emails from industry friends asking if I was going to be in Chicago this week for the Shopper Marketing …
Read moreC-Store 101 paper from NRF offers pile of insights
October 5, 2010 by Dave Haynes
Somehow or other I stumbled across a paper from the National Retail Federation on the convenience store business that looks into trends and operating …
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