Sears Canada using Skype video and screens to drive fashion buying

April 22, 2011 by Dave Haynes

Sears Canada, reports the Globe and Mail newspaper, has started adding 56-inch Samsung LED-backlit display screens into 10 of its stores to allow shoppers …

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How we shop and spend, and how Digital OOH fits in

April 21, 2011 by Dave Haynes

The Newspaper Association of America has released a really interesting look at the shopping patterns of Americans and the impact of advertising. It is …

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If you develop content in the digital signage sector, read this stuff! And yes, that's an order.

April 20, 2011 by Dave Haynes

If you have been involved in this sector for any length of time, you probably already know about Bill Gerba, the CEO of the …

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First responder-focused digital signage network starts to roll

April 20, 2011 by Dave Haynes

It has to be at least three years ago, probably more, when I was in touch with a retired firefighter who was putting together …

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signagelive now lets clients run platform in language of choice

April 20, 2011 by Dave Haynes

New digital signage software releases don’t get a lot of play here because once I start doing that, I am opting in on relaying …

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DSA announces industry excellence award winners

April 18, 2011 by Dave Haynes

The Digital Screenmedia Association has announced its inaugural Industry Excellence Award winners, honors intended to recognize the best digital signage, mobile and self-service kiosk technology deployments …

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German study suggest 3D advertising more effective

April 14, 2011 by Dave Haynes

The German firm SKOPOS Institute, which does market and communication research, has issued with its client effectiveness results of auto-stereoscopic 3D ads. The October …

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Digital OOH Forum: The method behind Target's interactive gaming area

April 14, 2011 by Dave Haynes

Trevor Kaufman, the CEO of interactive firm Possible Worldwide, had a really interesting session at the MediaPost Digital OOH forum in New York on …

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Insteo's Twitter visualizations used for Ulster election meet-ups

April 13, 2011 by Dave Haynes

This is pretty interesting. The U.K. digital marketing agency Blue Apricot is working with U-TV, or Ulster Television, on a series of special election …

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Four Winds takes pilot cruise with ferry system

April 12, 2011 by Dave Haynes

Denver-based Four Winds Interactive has announced an interesting pilot program with the  Washington State Ferries system that communicates with passengers while on the water …

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DOOH4Relief Update: Numbers wanted; effort to continue and grow

April 12, 2011 by Dave Haynes

It has been a month since the Japan disaster and while the nightmare is far from over there – the nuclear accident now ranks …

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More consolidation: RMG lands exec airport lounge network

April 11, 2011 by Dave Haynes

RMG Networks has acquired Executive Media Network Worldwide (also known as EMN), a Denver-based company that  controls virtually all of the place-based video media …

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