A different take at peddling Colgate at the shelf-edge
December 16, 2010 by Dave Haynes
Having been somewhat less than enamored with whatever Colgate-Palmolive is doing in Canada with a shelf-edge merchandising screen that is all but invisible, it …
Read moreBig brand, tiny screen, major digital signage fail
December 14, 2010 by Dave Haynes
So, some brand manager had the bright idea to market toothpaste right at the shelf edge with a display only as big as said …
Read moreVeterans’ tribute snugs displays in poignant granite slab
December 7, 2010 by Dave Haynes
This is pretty cool – a digital display embedded in a granite slab, as part of a memorial piece. The recently-unveiled Veterans Memorial at …
Read moreDoes your esteem company have the demand of digital signage?
December 3, 2010 by Dave Haynes
Dear Sir, How are you? I’m [someone from some company I have never heard of] Knowing that esteem company may have the demand of …
Read moreMontreal subway DOOH network using mime to drive eyeballs
December 3, 2010 by Dave Haynes
Photo kindly provided by Steve Faguy (Fagstein blog on Montreal) The company that has the digital screen network running in the Montreal subway system …
Read more420,000 sq. ft. media screen wraps stadium for 2022 Qatar World Cup
December 2, 2010 by Dave Haynes
The heart of someone handling Middle East sales inside Christie Digital probably skipped a beat or three today when news came along that Qatar …
Read moreObscura Digital starts up DOOH bus derby on SF Bay shelters
November 24, 2010 by Dave Haynes
Fellow Preset member David Weinfeld has been hanging out lately with the Obscura Digital guys, the interactive/immersive firm perhaps best known for the multi-touch …
Read moreLED staircase, interactive all over, in new Montreal store
November 24, 2010 by Dave Haynes
Just about any old excuse will do to get me up to Montreal (great city), and now I have a new reason – the …
Read moreNanoLumens gets big, curved profile at Vegas gaming expo
November 23, 2010 by Dave Haynes
I’ve said to the NanoLumens guys one of the things I really like about their flexible LED technology is how it can conform to …
Read moreBrewer activates mobile with billboard coupons
November 19, 2010 by Dave Haynes
Back at HQ after two days on the Wet Coast with a client. There’s lots of collective hand-wringing out there about how digital signage …
Read moreCETW videos – Quickie demo on DC Media's DSMAP
November 15, 2010 by Dave Haynes
South African digital signage software company DC Media was at CETW this past week, showing off its pots and pans but focusing mostly on …
Read moreCETW Videos – Quickie demo on Harmony by Request
November 14, 2010 by Dave Haynes
I like running into new companies at trade shows and finding out what it is that they do that’s different. Sometimes, there’s not much. …
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