Pattison Onestop Teams With National Film Board of Canada For Unique Digital OOH Content
January 6, 2012 by Dave Haynes
Pattison Onestop continues to do some decidedly different things (yay!) with programming on its big screen network in Toronto’s subway system – the latest …
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New Twist? – Digital OOH Network’s Content Goes Online
December 21, 2011 by Dave Haynes
No end of content has been pulled from other mediums to populate digital signage screens – from newspaper headlines turned into (ugh) news tickers …
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Another big tech distributor adds content component
December 9, 2011 by Dave Haynes
The drive to sell content as a SKU in a digital signage order continues, this time with Tech Data doing a deal with Saddle …
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Everything old is new again dep’t: Crowd games in cinema
December 3, 2011 by Dave Haynes
MediaPost has a story up about how National CineMedia and the Audience Entertainment Group have launched an interactive gaming element to the pre-movie entertainment …
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Google’s Maps go indoors; digital wayfinding guys twitch
November 29, 2011 by Dave Haynes
[youtube id=”Gy-DI_bWElg” width=”600″ height=”350″] If your company has been developing wayfinding applications, particularly for things like airports and malls, you’ve probably been thinking Google …
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Electrosonic projection-maps a hotel for trade show party
November 29, 2011 by Dave Haynes
You start to realize what you once thought was really exotic stuff is starting to go mainstream when you see it used for corporate …
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Saks lights up holidays with 3D projection map on NY flagship store
November 29, 2011 by Dave Haynes
I am in New York for part of next week and along with a couple of meetings, I hope to see a lot of …
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rAVe: Measuring the Success of Digital Signage Content
November 21, 2011 by rAVe Publications
This rAVe Publications opinion piece was written by Debbie Wilson-Dewitt, Marketing Communications Manager at the digital signage software firm VISIX. When we talk about …
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Radio City Music Hall gets projection-mapped for Rockettes
November 14, 2011 by Dave Haynes
It’s hard not to like 3-D projection mapping – the complicated but big-impact process of blasting big visuals on irregular surfaces. We’ve seen it …
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PRN renews content deal with NFL Network
November 14, 2011 by Dave Haynes
Are NFL highlights the sort of thing that will draw eyeballs to Digital OOH screens? Sometimes, yes, I’d imagine. In other circumstances, more of …
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Visit Norway, from your subway seat
November 11, 2011 by Dave Haynes
[vimeo id=”31475670″ width=”600″ height=”350″] A couple of students at the Miami Ad School are getting some attention online for an advertising project that uses …
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Awards: DSA Crowns Its Content Kings (updated)
November 9, 2011 by Dave Haynes
The Digital Screenmedia Association handed out its inaugural Crown Awards last night, and based on Tweets from Paul Flanigan of Saddle Ranch Digital (and …
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