Swiss OOH Media Companies Facing Existential Threat From Local Government Bans
July 30, 2024 by Dave Haynes
Filling the screen inventory with enough ads to pay their way is normally the biggest challenge for digital out of home media companies, but …
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Swiss Startup Tests LED-Fronted Ball Caps That Turn A Crowd Into An Aggregated Sign
May 9, 2024 by Dave Haynes
Tip of the hat to AV Interactive for writing about this … If I had to characterize my opinion on this, it would involve …
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Swiss Railways Using Adobe’s Screens CMS To Drive Passenger Information Displays At Stations
August 16, 2023 by Dave Haynes
The Swiss rail system is known everywhere for its punctuality and attention to details, so let’s assume railway operator SBB was anything but slap-dash …
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Francesco Ziliani On How SpinetiX Has Evolved Its Digital Signage Offer To Be SaaS-First
June 27, 2023 by Dave Haynes
The Swiss technology firm SpinetiX has evolved its go-to-market approach through the years – positioning itself much more as a software solutions firm than …
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Zurich Politicians Vote To Reduce, Limit DOOH Displays In That City, Citing Environmental Concerns
March 30, 2023 by Dave Haynes
Digital OOH media companies operating in Switzerland are waving red flags about a decision by Zurich politicians that would reduce and limit the amount …
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Swiss OOH Ad Industry Adopts Voluntary Energy Savings To (Hopefully) Pre-empt Gov’t Mandates
August 26, 2022 by Dave Haynes
Switzerland has joined Germany and Spain in taking measures to reduce energy usage on digital ad displays, as fall and winter approach and Russian’s …
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Navori Labs Does “Near-Complete” Rework Of UX For Its Digital Signage CMS Platform
March 28, 2022 by Dave Haynes
The Swiss CMS software firm Navori Labs has revealed details of a major update of its long-running platform, including a “near-complete” reworking of the …
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Swiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging
March 24, 2021 by Dave Haynes
Here’s an operating example of a computer vision-based analytics platform being tied to digital displays and specifically used to drive sales of endemic products …
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Swiss AI Firm Advertima Bolsters Smart Digital Signage Team
December 8, 2020 by Dave Haynes
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SpinetiX Adds Second PC Maker To Expanding Non-Proprietary Hardware Options List
February 20, 2020 by Dave Haynes
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Sixteen:Nine Podcasts: Francesco Ziliani, Spinetix
March 15, 2017 by Dave Haynes
SpinetiX has been on the digital signage scene for more than a decade now, and if you are in the business, you may know …
Read more28-screen cluster to add visual Digital OOH pop in Swiss mall
June 6, 2011 by Dave Haynes
Malls are such big, cavernous spaces that any digital visual elements are challenged just to be noticed. I have seen some mall installations that …
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