Video: Simple, Effective Sponsor Messaging
March 2, 2013 by Dave Haynes
One of the things we did at the DSE mixer earlier this week was run promo/branding videos for all the sponsors. It was, we …
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DSE PR: Announce Now, Not Next Week
February 19, 2013 by Dave Haynes
If form holds, there will be all kinds of product and deal announcements timed next week to coincide with the Digital Signage Expo trade …
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Behold, The 60-Foot SI Swimsuit Supermodel
February 14, 2013 by Dave Haynes
The marketers for Sports Illustrated made going to sleep just that harder for mobs of 17-year-old boys in Las Vegas after they used projection …
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Dot2Dot Adds Segmentation Targeting To Ad Manager
February 14, 2013 by Dave Haynes
Dot2Dot Communications, the Toronto company that is the team known for a few years as Scala Canada, is back at its roots of …
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Stratacache Putting Big Focus On Asian Opportunities
February 11, 2013 by Dave Haynes
There are two companies in this space right now finding their way into the final consideration stage of many or most of the big …
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Four Winds Gets Top 50 Ranking Among Forbes’ Most Promising US Firms
February 8, 2013 by Dave Haynes
Denver-based Four Winds Interactive has been ranked #41 in Forbes magazine’s annual ranking of America’s Most Promising Companies, which is a list of 100 privately-held, …
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Christie’s Book Of Shapes Now A Free iPad App (Or PDF)
February 1, 2013 by Dave Haynes
For the purposes of full disclosure, this is a bit of a shameless plug. Christie has published and released The Book of Shapes – a …
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A Blindingly Vanilla Music Video On Digital Signage (No, Really …)
January 10, 2013 by Dave Haynes
I give you Phillip “HiPhi” Cordell of HiPhidelity, LLC, the video production company that has created a blindingly vanilla hip hop video with the chorus …
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DSE Announces Its 2013 Content Award Finalists
January 10, 2013 by Dave Haynes
Digital Signage Expo has announced 28 finalists in nine categories for its annual Content Awards for 2013, with Montreal’s Arsenal Media again dominating the …
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Casio Brings Talking Flat People (And Things) To Retail Counters
January 8, 2013 by Dave Haynes
Anyone who reads this thing regularly knows how little enthusiasm I have for the Talking Flat Lady virtual people things that have shown up …
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Research: If You Insist On QR Codes, Use Them For Product Information
January 3, 2013 by Dave Haynes
Results of a survey by Perception Research Services International (PRS) show product information is the most likely reason people will whip out their smartphones and …
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Project Video: Barneys-Disney-Christie Spectacular In NYC
December 17, 2012 by Dave Haynes
Christie MicroTiles and Disney light-up Barneys New York “Electric Holiday” window displays from Christie on Vimeo. Here’s a video than runs through the Disney …
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