Sighting: Oregon college Cascades its interactive digital signage

June 23, 2011 by Dave Haynes

  I really like a combined interactive installation put together for the University of Oregon’s Ford Alumni Center in Eugene – as it makes …

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Italian virtual drapes aimed at interactive retailing

May 4, 2011 by Dave Haynes

I’ve been trading emails for the last few days with Massimo Barbieri, the sales and marketing director for an Italian software firm, Hypersoft, that …

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QR Codes at POS drive 16K daily deals coupons in two weeks

April 29, 2011 by Dave Haynes

On the heels of the RMG Networks announcements with BlueBite and Groupon yesterday in San Francisco comes word of a network that’s had hundreds …

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RMG does deals with Groupon, intros NFC play for Digital OOH

April 28, 2011 by Dave Haynes

I’m not so sure I agree with the strategy of releasing a gush of announcements, but the said gush I just got from RMG …

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Digital OOH Forum: The method behind Target's interactive gaming area

April 14, 2011 by Dave Haynes

Trevor Kaufman, the CEO of interactive firm Possible Worldwide, had a really interesting session at the MediaPost Digital OOH forum in New York on …

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Four Winds takes pilot cruise with ferry system

April 12, 2011 by Dave Haynes

Denver-based Four Winds Interactive has announced an interesting pilot program with the  Washington State Ferries system that communicates with passengers while on the water …

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CETW walking the talk, using customer engagement tools

April 6, 2011 by Dave Haynes

The Customer Engagement Technology World (aka CETW or CET World or the trade show formerly known as KioskCom) is coming up quick. Not going. …

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enVu upping its immersive footprint through large mall operator

March 22, 2011 by Dave Haynes

Stracacache-bankrolled enVu has done a deal to roll out its immersive ad platform to shopping malls owned and operated by CBL & Associates Properties, …

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ScreenReach's first mobile-to-screen test with Newcastle Utd gets near 10% take-up

March 6, 2011 by Dave Haynes

The UK mobile/digital screen start-up ScreenReach had its first industrial-strength test Saturday at a Newcastle United football (soccer) match at the home grounds. Fans …

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Are iPads suitable for digital signage?

March 3, 2011 by Dave Haynes

Are iPads suitable for digital signage? This is more an open question than something I can really answer here, but the all the discussion …

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ScreenReach at Demo 2011, announces 800 screen interactive deal with RMG

March 2, 2011 by Dave Haynes

In the lead-up to DSE and our frantic planing for the Preset Group DSE Mixer we chatted with Paul Rawlings of ScreenReach Interactive, a …

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JC Penney rolling out FindMore smart digital fixtures

February 7, 2011 by Dave Haynes

US department store JC Penney has announced a new smart fixture application is is rolling out to more than 100 stores. At first glance …

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