Sighting: Oregon college Cascades its interactive digital signage
June 23, 2011 by Dave Haynes
I really like a combined interactive installation put together for the University of Oregon’s Ford Alumni Center in Eugene – as it makes …
Read moreItalian virtual drapes aimed at interactive retailing
May 4, 2011 by Dave Haynes
I’ve been trading emails for the last few days with Massimo Barbieri, the sales and marketing director for an Italian software firm, Hypersoft, that …
Read moreQR Codes at POS drive 16K daily deals coupons in two weeks
April 29, 2011 by Dave Haynes
On the heels of the RMG Networks announcements with BlueBite and Groupon yesterday in San Francisco comes word of a network that’s had hundreds …
Read moreRMG does deals with Groupon, intros NFC play for Digital OOH
April 28, 2011 by Dave Haynes
I’m not so sure I agree with the strategy of releasing a gush of announcements, but the said gush I just got from RMG …
Read moreDigital OOH Forum: The method behind Target's interactive gaming area
April 14, 2011 by Dave Haynes
Trevor Kaufman, the CEO of interactive firm Possible Worldwide, had a really interesting session at the MediaPost Digital OOH forum in New York on …
Read moreFour Winds takes pilot cruise with ferry system
April 12, 2011 by Dave Haynes
Denver-based Four Winds Interactive has announced an interesting pilot program with the Washington State Ferries system that communicates with passengers while on the water …
Read moreCETW walking the talk, using customer engagement tools
April 6, 2011 by Dave Haynes
The Customer Engagement Technology World (aka CETW or CET World or the trade show formerly known as KioskCom) is coming up quick. Not going. …
Read moreenVu upping its immersive footprint through large mall operator
March 22, 2011 by Dave Haynes
Stracacache-bankrolled enVu has done a deal to roll out its immersive ad platform to shopping malls owned and operated by CBL & Associates Properties, …
Read moreScreenReach's first mobile-to-screen test with Newcastle Utd gets near 10% take-up
March 6, 2011 by Dave Haynes
The UK mobile/digital screen start-up ScreenReach had its first industrial-strength test Saturday at a Newcastle United football (soccer) match at the home grounds. Fans …
Read moreAre iPads suitable for digital signage?
March 3, 2011 by Dave Haynes
Are iPads suitable for digital signage? This is more an open question than something I can really answer here, but the all the discussion …
Read moreScreenReach at Demo 2011, announces 800 screen interactive deal with RMG
March 2, 2011 by Dave Haynes
In the lead-up to DSE and our frantic planing for the Preset Group DSE Mixer we chatted with Paul Rawlings of ScreenReach Interactive, a …
Read moreJC Penney rolling out FindMore smart digital fixtures
February 7, 2011 by Dave Haynes
US department store JC Penney has announced a new smart fixture application is is rolling out to more than 100 stores. At first glance …
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