The 12 rules for effective content are on line !

February 3, 2009 by Dave Haynes

You can find the rules on our website : http://www.dagobert.fr/12_rules_302.html&suite=1 Best regards, Olivier Debin

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Good Insight

February 3, 2009 by Dave Haynes

I saw Ms. Garrido speak at OVAB’s conference last year… she knows the market well. I think her statement about proximity to the product …

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Agency head: Two-thirds of DOOH media buys are national dollars

February 3, 2009 by Dave Haynes

MediaPost has an article up about DOOH being the Energizer Bunny Sector of media right now, primarily rehashing some of the numbers from the PQ …

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This is SO true

February 2, 2009 by Dave Haynes

Dave! First; love your blog and the writing style (I think we have similar styles). You are on my blog roll. 🙂 Second: This …

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SO many leaders …

February 2, 2009 by Dave Haynes

I have some bemused fascination with press releases. probably because as a newspaper reporter and assigning editor I had to, for many years, sift …

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JADN: Dagobert's content rules

February 2, 2009 by Dave Haynes

I have been very busy lately, happily since having nothing to do during a recession is a bad sign. And I have also been …

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Worst managed company in history

January 30, 2009 by Dave Haynes

The executive team contracted consultants and hired media experts to help position the company. They proceeded to fire or tune out everyone who pointed …

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JADN: Girgis on what to think about

January 29, 2009 by Dave Haynes

OK, back at my bunker after a few days on the road, and able to post some notes from the JADN event earlier this …

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Mixer time again

January 28, 2009 by Dave Haynes

  We took a break for Christmas and the New Year, but the industry mixer schedule is back on, and we’re sticking with the …

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JADN Montreal: First Impressions

January 28, 2009 by Dave Haynes

  So I have wobbled my way back to my room after a long day, and I am waaaaay too tired to start banging …

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Major brand putting $8-$10 million into ads in digital screen sector this year

January 26, 2009 by Dave Haynes

Here’s something to warm your hearts on a day, at least here in Montreal (up for JADN tomorrow), that is Slurpee brain-freeze cold. Major …

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Network looking for production/scheduling help

January 23, 2009 by Dave Haynes

One of my clients, OnSite Media Network, is looking for a production coordinator/scheduler who, ideally, also knows his or her way around motion graphics …

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