Project Profile: Nissan’s Kinect-powered Virtual SUV
September 6, 2012 by Dave Haynes
I’m not a big fan, at all, of gesture-based interactivity. At least not the big, imprecise and goofy gestures required using Kinect. So I …
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RMG Adds Online To Travel Media Offer
September 5, 2012 by Dave Haynes
The lines continue to blur on digital advertising sales and placement – the latest being Digital OOH company RMG Networks doing a deal to …
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Project Profile: 100 Screens In AT&T’s Chicago Flagship Store
September 5, 2012 by Dave Haynes
US carrier AT&T has opened up a digital screen-filled flagship store on Chicago’s Magnificent Mile retail strip, with the aim of showing customers everything …
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People: Comqi Announces New CFO/COO
September 5, 2012 by Dave Haynes
ComQi has announced Ifti Ifhar is joining the company as Chief Financial Officer/Chief Operating Officer, a gig based in the software and distribution gear …
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People: Gurley Leaves Symon, Focusing On Mobile Again
September 5, 2012 by Dave Haynes
Steve Gurley has left his Senior VP position at Symon Communications to go back into start-up land – focused again on mobile marketing. Gurley …
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Project Profile: New-York Historical Society Museum
September 5, 2012 by Dave Haynes
All photos: www.bengancsos.com Here’s a look at how content and industrial design can work well together and take a project up a few knotches in …
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Clarity Is Your Friend: Tips For Both Sides Of The Digital Signage RFP
September 4, 2012 by Dave Haynes
Through Preset, I have found myself involved in a PILE of RFPs in the past couple of years, helping end-users pick out the platform that …
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Big Picture: Agency Giant WPP Reports Revenues Growth, But Slowing
August 31, 2012 by Dave Haynes
The monster marketing services holding company WPP – the biggest of the big buys – has reported interim results for 2012 that show a roughly …
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Harris Broadcast: Deal Process “Proceeding As Planned”
August 30, 2012 by Dave Haynes
The leadership at the broadcast communications division of Harris have sent a note around to staff providing an update on where things are at …
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Times Square Interactive Promo Bridges Digital And Social (For A Change)
August 30, 2012 by Dave Haynes
How about a Digital OOH program that cranks 111,000 Facebook likes, 6,900 shares and more than 2,000 comments in less than 48 hours? Not …
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The Basics: Using Sticky Content To Drive Viewership
August 30, 2012 by Dave Haynes
The Aussie OOH media company Eye has branded a new network product as Longreach – using BIG video walls at the Qantas check-in areas …
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Coca-Cola And Telstra Roll Out 3,000 Digital Signs In Australia
August 30, 2012 by Dave Haynes
Telstra, the big Aussie telecoms company, has done a deal with Coca-Cola Amatil (CCA), the beverage company’s bottler down under, to put some 3,000 …
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