Adcentricity works research partnership for purchase intent-driven Digital OOH ad targeting
April 12, 2011 by Dave Haynes
Adcentricity has worked a partnerships with The Nielsen Company and Environics Analytics that will enable brands to target Digital OOH campaigns based on predictive …
Read moreMontreal's Viva Group bags national deal with Canada's largest sports retailer
September 7, 2010 by Dave Haynes
Suburban Montreal-based Viva Group has completed a nice deal to roll out digital display networks for Canada’s biggest sports retailer, Calgary-based The Forzani Group …
Read moreTwitter can work well is used as a make-
January 12, 2010 by Dave Haynes
Twitter can work well is used as a make-shift CMS platform to add taglines, headings and updates to existing digital signage (leveraging its ubiquity …
Read moreThe Bigger Picture
June 21, 2009 by Dave Haynes
Dave, Oh my. Did they do any customer research on this one? That’s not a cheap sign. Also, this begs for the argument that …
Read more
Tesco shuts down retail TV, confirms crappy concepts don't work
February 28, 2009 by Dave Haynes
Word out of the UK late week was that the Tesco hypermarket chain was shutting down its in-store TV network. Brand Republic reports the Tesco …
Read moreEx-GSBC mogul now a garbage man
July 18, 2008 by Dave Haynes
The guy who a year ago was peddling a company that was going to take over the digital signage business globally – though no …
Read more
Utterly amazing LED wall at Philly’s new Comcast Center
July 18, 2008 by Dave Haynes
When I swung by the company booth at infoComm, Barco’s John Youngson was just about imploring me to go have a look at some …
Read moreEx-GSBC mogul now a garbage man
June 30, 2008 by Dave Haynes
The guy who a year ago was peddling a company that was going to take over the digital signage business globally – though no …
Read more
Utterly amazing LED wall at Philly's new Comcast Center
June 21, 2008 by Dave Haynes
When I swung by the company booth at infoComm, Barco‘s John Youngson was just about imploring me to go have a look at some …
Read moreIntermediate Web Application Developer
June 1, 2008 by Dave Haynes
Adcentricity is a media planning and sales company in the digital signage industry. Our competitive edge is the technology we’ve developed to target advertising …
Read moreDRE now DSE, heads back downtown
February 6, 2007 by Dave Haynes
The Digital Retailing Expo held each May in Chicago will be known now as the Digital Signage Expo, further evidence that people are giving up on more impressive …
Read more