Video: Parallel Parking Help From A Curb-side Video Wall

June 9, 2015 by Dave Haynes

This is a clever campaign by Fiat run on a street in Frankfurt, Germany. To promote the parking assist technology that comes in the …

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Paper: How Digital Signage And IoT Plug Into Retail

June 8, 2015 by Dave Haynes

NY-based ComQi has posted a solid, deep look at how digital signage intersects with Internet of Things devices and data in retail sites. There …

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How Live Data Delivers 9,640 Different Digital OOH Ad Messages

June 8, 2015 by Dave Haynes

Live data and web services are starting to demonstrate the long-discussed possibilities for hyperlocal digital display screens, with a great example of that being …

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Visix Adds Client-Branded Smartphone App And Beacons For Wayfinding

June 2, 2015 by Dave Haynes

Atlanta-based Visix has added an interesting new element to its product offer aimed at corporate facilities and campuses – a brand-able wayfinding app for smartphones …

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Intel’s Compute Stick Gets Big Shoulder Shrug In Lab Testing

June 1, 2015 by Dave Haynes

The geeks at Engadget have put put one of Intel’s new Compute Sticks through testing, and come back with a resounding shoulder shrug. “The …

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Projects: Pooch Follows Shoppers Around UK Mall Via Sensors

May 29, 2015 by Dave Haynes

This is a very clever marketing campaign, spotted in Digital Sign Age, to drive animal adoptions from a London shelter. Called Looking For You, …

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Indoor Positioning Using Nothing But LED Lighting

May 22, 2015 by Dave Haynes

This is cool. The lighting division of the tech multinational Philips is testing new technology that enables highly accurate, anonymous indoor location and navigation …

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Digital Signage Biggest Growth Driver For Internet Of Things Business: Report

May 20, 2015 by Dave Haynes

The tech market intelligence firm International Data Corporation has issued an industry forecast that suggests digital signage is the biggest growth driver globally for the so-called …

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Live Data Screens At Heathrow Baggage Claim Answer Taxi Or Train Question

May 16, 2015 by Dave Haynes

When I am consulting with clients I speak a lot about moments and relevance – putting screens and content in place that really speak …

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Wayfinding: Big Directory Or Little Screen?

May 12, 2015 by Dave Haynes

I sometimes wonder about the long-term prospects for companies that do touchscreen wayfinding directories but limit the solution to those big screens. To me, …

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UPDATED: Google’s New Chrome Release Lowers Hurdle For Beacons Adaptation

April 20, 2015 by Dave Haynes

UPDATE: Since this post went up I have had some people poke around and let me know the enthusiasm for this development may be …

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Blue Bite, Partner Freckle IoT Creating Aggregated Beacons Proximity Ad Network

April 10, 2015 by Dave Haynes

Blue Bite is a NYC start-up that’s been hanging out around the edges of the digital signage and digital OOH sectors for a few …

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