Poland’s Screen Network Using Playful Deep Fake Tweaks of Masterpieces To Showcase Medium

April 1, 2021 by Dave Haynes

The Polish digital OOH media company Screen Network have developed a fun campaign that draws attention to their screens by using “deep fake” technology …

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Swiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging

March 24, 2021 by Dave Haynes

Here’s an operating example of a computer vision-based analytics platform being tied to digital displays and specifically used to drive sales of endemic products …

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Does Retail Really Need Roaming Robots With Screens That Try To Sell More Candy Bars?

March 22, 2021 by Dave Haynes

Robotics can be absolutely amazing in terms of applications – just consider the Mars rover and the companion helicopter expected to soon start test …

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Feeding The Content Beast With “Machine-Generated Creative”

March 17, 2021 by Dave Haynes

Feeding the content beast – steadily dealing with the insatiable appetite of a digital signage network – has been an issue for as long …

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Breakfast Evolves Mechanical Flip-Disc Signs As Kinetic, AI-Driven Artworks

March 15, 2021 by Dave Haynes

If you have been around the industry for a while and Digital Signage Expo was part of your travels, you may remember 4-5 years …

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AI Analytics Startup AdMobilize Fully Acquired By Longtime Backer Rokk3r

February 23, 2021 by Dave Haynes

Miami audience measurement start-up AdMobilize has been acquired by the technology holding company Rokk3r. The investors, also based in Miami, say buying AdMobilize and …

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Navori Debuts Built-In-House, AI-Based Audience Measurement Platform

February 23, 2021 by Dave Haynes

The Swiss CMS software firm Navori has taken the interesting step of developing its own AI-driven audience measurement software, pairing it with the company’s …

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Look Ma, No PC: AdMobilize’s Audience Measurement Running On Samsung Smart Displays

February 17, 2021 by Dave Haynes

One of the minor but persistent concerns about using the smart digital signage displays now marketed by most LCD manufacturers is that the embedded …

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Firefly Wants To Generate Buzz By Putting Its Taxi-Top Screens On Tesla 3s In NYC

January 27, 2021 by Dave Haynes

The VC-funded DOOH media start-up Firefly is looking to generate some buzz by putting its taxi-top ad displays on a new fleet of Tesla …

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DOOH Start-up Issues Creative Awards Based On Insights From Anonymous Audience Analytics

January 18, 2021 by Dave Haynes

My start in digital signage and digital OOH came in elevators, 22 years ago, and I still have this weird habit of walking into …

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USSI, AdMobilize Partner To Deploy AI-based Audience Analytics Systems

January 14, 2021 by Dave Haynes

The computer vision firm AdMobilize has done a partnership with USSI Global that will see the AV/IT systems integrator positioned to deploy audience analytics …

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Bayern Munich Using AR Selfie Screen To Bridge Lack Of Fan Contact Caused By COVID-19

December 14, 2020 by Dave Haynes

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