DPAA Conference Impressions
October 24, 2013 by Dave Haynes
I’m in NYC and on the go, with pretty much zippo time to write. But here goes … This was the 3rd or 4th …
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iSign’s Ad Rights Deal On Mac’s Digital OOH Network Falls Through, For Now
October 17, 2013 by Dave Haynes
A reader alerted me to an update on the very curious case of a Montreal company with little to no digital OOH advertising experience …
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RMG Gets Into Office Media Space Via Regus Deal
October 16, 2013 by Dave Haynes
The office tower elevators and office tower lobbies are pretty much “owned” in a digital OOH context by Captivate and the Wall Street Journal …
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MonkeyLectric Puts Very Different Spin On Digital Signage
October 13, 2013 by Dave Haynes
These things are a very different twist on digital signage and I’ve loved them since I first saw a prototype a couple of years …
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Research: Digital Transformation Seen As Critical By 4 in 5 Execs
October 11, 2013 by Dave Haynes
If you need a little boost heading into the weekend (a long weekend for Canadians, who do Thanksgiving in October), worth a read is …
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Projects: Dubai Mega-Mall Adds Mega Video Wall
October 11, 2013 by Dave Haynes
Dubai’s Mall of the Emirates is one of the biggest shopping centers on the planet, so it makes a degree of sense that its …
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Companies Using Video Scribing To Market Their Digital Signage Products
October 10, 2013 by Dave Haynes
Video scribing is a nice, relatively inexpensive way to get product information and concepts across in a visually interesting, but familiar, way. It’s essentially …
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If A News Spot Runs In A Mall, Does Anyone Watch It?
October 10, 2013 by Dave Haynes
Are tight, graphically intense micro news spots and features built for mobile just the content ticket for people who are out in malls shopping? …
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Projects: Huge Digital Mural At Yorkdale Mall (Video)
October 10, 2013 by Dave Haynes
Here’s a really nice video providing a look at the thinking and execution on a big digital mural on a bulkhead above a …
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Pioneer Developing Transparent Tech To Make Digital Signage Work On Shop Windows
October 9, 2013 by Dave Haynes
Japanese electronics firm Pioneer is working on technology – presumably a film overlay – that it suggests dramatically improves the quality of projections in …
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You Could Argue The Spot Will Get Noticed This Way …
October 8, 2013 by Dave Haynes
Blue screens of death and Windows error and license activation notices we’ve seen before, but content upside down??? Spotted by reader in a mall …
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Digital Signage Micro Show Planned For Toronto
October 7, 2013 by Dave Haynes
The folks at Dot2Dot Communications, along with several other area companies, have organized what’s been dubbed a Digital Trends Showcase at a facility in …
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