Tapping The Social Media Firehose For Digital Signage Content
April 8, 2014 by Dave Haynes
When I spend time with consulting clients who want to have, or are upgrading, public-facing digital signage networks, the conversation around the content mix …
Read moreUsing Video To Get Your Message Out
March 26, 2014 by Dave Haynes
This is a visual medium, so I have regularly harped away about how few companies use video to market their products, services or successes. …
Read moreProjects: Digital OOH Prankvertising At A UK Bus Top
March 24, 2014 by Dave Haynes
There’s been a run of brand-sponsored “prankvertising” videos that seem to revel in scaring the living crap out of people. They get a lot …
Read moreDSA Announces Awards Of Excellence, 2nd Awards In Four Months
March 13, 2014 by Dave Haynes
The Digital Screenmedia Association has pushed out a news release announcing the winners of its 2014 Awards Of Excellence. These are not the same awards …
Read moreVideo You Can Shop While You Watch
March 12, 2014 by Dave Haynes
Mine All Mine on Nowness.com It will shock most readers, but in truth I am not all that well versed in contemporary dance or …
Read more2 Hemisphere Puts Digital Signage Content Focus On Health
March 11, 2014 by Dave Haynes
Ventura, California-based agency 2 Hemispheres, which lists digital signage content among several capabilities, has started making noise about its impressive library of health-focused content available …
Read moreSignagelive Now Has Screenfeed Inside
March 9, 2014 by Dave Haynes
A few digital signage software companies have talked in the last two or three years about their plans to make content marketplaces part of …
Read moreStartup Neuranet Uses HTML5 To Build Multiple Ads Fast, And At Once
March 7, 2014 by Dave Haynes
One of the start-ups I spent time with at this week’s DX3 conference in Toronto was Neuranet, which has developed an online ad production …
Read moreThree Content Options, Two Free, For St. Patrick’s Day Greetings
March 6, 2014 by Dave Haynes
St. Paddy’s Day is less than two weeks out and if your network or business has a lot of Celtic people – or just …
Read moreProjects: Oscars Red Carpet Stretches All The Way To US Malls
March 6, 2014 by Dave Haynes
Screenfeed has long been known for curating and very nicely presenting news, data, images and video in automated feeds for digital signage networks, but it …
Read moreResearch: Digital Signage Tuned To Boomers, And Their Parents
March 4, 2014 by Dave Haynes
A new report from market research giant Nielsen should be a good reminder to brand marketers that one of their biggest, and in many …
Read moreProjects: Pizza Hut’s Tabletop Ordering Concept
March 3, 2014 by Dave Haynes
Here’s a concept tabletop ordering system being touted by Pizza Hut as the possible future of dining in your local mega-chain pizzeria. It has …
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