Cloud down, so sign down (Updated)
May 26, 2015 by Dave Haynes
Bryan Mongeau, the Vice President of Technology at BroadSign, and a guy who pays a lot of attention to emerging tech, sent along this …
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Projects: Interactive Retail Flooring Configurator Bridges Signs And Smartphones
May 26, 2015 by Dave Haynes
This is an interactive flooring selection station for retail that bridges phones and digital signs, from a company called Prendi in Brisbane, Australia. Choices …
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German Digital OOH Campaign Aims At Women; Tells Men To Move On
May 21, 2015 by Dave Haynes
The whole serve an ad based on gender and age range things has never really caught on in digital OOH or retail, but here’s …
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When Even The Basics Get Missed …
May 21, 2015 by Dave Haynes
Spotted this digital sign in the lobby of Toronto’s Delta Chelsea hotel last night, and groaned. It’s bad enough the design tries to shovel …
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Attention Spans Study Confirms Multi-Zone Digital Signage Layouts Bad Idea
May 18, 2015 by Dave Haynes
Microsoft Canada has pushed out a useful report about the fleeting attention spans of today’s consumers – pointing out it’s not just kids and …
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Live Data Screens At Heathrow Baggage Claim Answer Taxi Or Train Question
May 16, 2015 by Dave Haynes
When I am consulting with clients I speak a lot about moments and relevance – putting screens and content in place that really speak …
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Projects: Swedish Subway Ad Trick Finds Its Way To New York
May 15, 2015 by Dave Haynes
You may remember that clever hair products digital poster in a Swedish subway – where the model’s hair was swept by the tunnel winds …
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Projects: Philly Office Towers Add Live Transport Data Screens
May 15, 2015 by Dave Haynes
I blabber a lot these days about how live data is the content gift that can keep on giving, so I was happy to …
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DOOHgood: Nepal Still Needs Help, So Kathmando Something
May 14, 2015 by Dave Haynes
The large aftershock that took more lives this week in Nepal is a reminder, if one was required, that help is still very much needed …
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Interesting Use-Case: Projection Mapping For Crowd Control
May 14, 2015 by Dave Haynes
Here’s an interesting use-case for projection mapping – crowd control. Canada’s Wonderland – a big theme park on Toronto’s outskirts – does a nightly …
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Infocomm Running Content-Centric Solutions Summit At June Show
May 14, 2015 by Dave Haynes
Infocomm is a month out and I am starting to stockpile shirts and anti-perspirant in anticipation of several days in the steam bath of …
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Security: Hackers Take Over Atlanta Billboard, Run (Literally) Butt-Ugly Content
May 14, 2015 by Dave Haynes
Several Atlanta-area news organizations are reporting how someone hacked (presumably) into a large digital billboard running on a building in ritzy Buckhead – switching …
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