PepsiCo Using Big Displays, Projection-Mapping In Experiential Pop-Up For New Nitro Soda
April 12, 2022 by Dave Haynes
Soft drinks giant PepsiCo is using a combination of projection-mapping, interactive gesture software and large format displays to drive the experience at a pop-up …
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The Ever-Loopy Telecine Holiday Video Is Out
December 17, 2019 by Dave Haynes
The Montreal solutions provider Telecine has once again pushed out a loopy video just in time for the holidays – though this one is …
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Pepsi Global Campaign Has Digital OOH As Major Component
May 2, 2012 by Dave Haynes
Pepsi’s new global campaign, called “Live for Now,” will be using Digital OOH networks to reinforce the whole “live” element of the marketing …
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Immersive Labs Helps Drive Pepsi’s SXSW Zeitgeist
March 23, 2012 by Dave Haynes
New York-based Immersive Labs is back from what sounds like a very cool few days working with PepsiCo at the massive SXSW interactive conference …
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