PepsiCo Using Big Displays, Projection-Mapping In Experiential Pop-Up For New Nitro Soda

April 12, 2022 by Dave Haynes

Soft drinks giant PepsiCo is using a combination of projection-mapping, interactive gesture software and large format displays to drive the experience at a pop-up …

Read more

The Ever-Loopy Telecine Holiday Video Is Out

December 17, 2019 by Dave Haynes

The Montreal solutions provider Telecine has once again pushed out a loopy video just in time for the holidays – though this one is …

Read more

Pepsi Global Campaign Has Digital OOH As Major Component

May 2, 2012 by Dave Haynes

  Pepsi’s new global campaign, called “Live for Now,” will be using Digital OOH networks to reinforce the whole “live” element of the marketing …

Read more

Immersive Labs Helps Drive Pepsi’s SXSW Zeitgeist

March 23, 2012 by Dave Haynes

New York-based Immersive Labs is back from what sounds like a very cool few days working with PepsiCo at the massive SXSW interactive conference …

Read more