Must Read: ScreenMedia Daily on search engine marketing
March 29, 2011 by Dave Haynes
I would normally just flag this on Twitter, but that’s only reaching a percentage of people who should read this excellent post by Lionel …
Read moreAdcentricity releases latest DOOH outlooks and market reviews
February 17, 2011 by Dave Haynes
There is a pile of good information and insights in the latest Adcentricity resource guides released today and available to anyone interested. It’s smart …
Read moreTechnology trumps common sense in holographic demo
January 24, 2011 by Dave Haynes
Engadget has a piece this morning about the Belgian company holocube and its holographic projection capabilities. We’ve seen this stuff from a few companies …
Read moreAgency advice for DOOH: skip the adoring crowds imagery, they're not buying it
January 13, 2011 by Dave Haynes
Senior out of home strategist James Davies of Posterscope in the UK has a nice guest post up in DailyDOOH that gives a too …
Read moreIntel on its Connected Store (video)
January 12, 2011 by Dave Haynes
Spotted this video on Intel’s YouTube channel. It is built around the NRF show and shows how Intel, from its point of view, pretty …
Read moreSiemens uses SMS, digital signage screens to get CEO interacting with 10,000 staffers
January 10, 2011 by Dave Haynes
This is an interesting spin I’ve not seen before that integrated mobile technology with digital signage for a corporate communications exercise. Siemens stuck its …
Read moreDolphins turn on immersive digital signage wall, using MicroTiles, touch
December 16, 2010 by Dave Haynes
The Miami Dolphins have worked with Christie Digital and Arsenal Media to develop a very cool interactive wall now running on the club level …
Read more
A different take at peddling Colgate at the shelf-edge
December 16, 2010 by Dave Haynes
Having been somewhat less than enamored with whatever Colgate-Palmolive is doing in Canada with a shelf-edge merchandising screen that is all but invisible, it …
Read moreHow to sell digital signage into retail in 2011
December 15, 2010 by Dave Haynes
The National Retail Federation’s SmartBrief newsletter has some interesting predictions from its membership about their plans and needs for 2011, with respect to in-store …
Read moreBig brand, tiny screen, major digital signage fail
December 14, 2010 by Dave Haynes
So, some brand manager had the bright idea to market toothpaste right at the shelf edge with a display only as big as said …
Read moreDo we need more digital signage blogs?
December 8, 2010 by Dave Haynes
Placing my vested interests out there from the start, I write for a living. Among the kinds of writing I do for clients is …
Read moreDOOH as a franchising scheme
December 6, 2010 by Dave Haynes
The DSE site published a news piece Friday about a Florida company, Eyeris TV, offering up a franchised scheme for hyper-local digital out of …
Read more