See A Static Poster Model’s Hair Windswept By Passing Subway Cars
February 27, 2014 by Dave Haynes
I love the simplicity of this. On the platform of a Stockholm subway stop, what looks like a static backlit poster ad for Apotek Hjärtat’s …
Read moreProjects: Adidas Gets Experiential With New HomeCourt Concept Stores
February 25, 2014 by Dave Haynes
The German athletic brand adidas has opened the doors of its new HomeCourt retail concept store in Beijing, with plans to open a couple …
Read moreMonster Media’s New Patent May Cramp Social Media Style Of Many SW Vendors
February 10, 2014 by Dave Haynes
Most of the chatter in the last 2-3 years about digital signage has been about the so-called trolls out there that are mostly or …
Read moreProjects: 800 Screens, 220 Content Channels, One SportChek Flagship Store
February 6, 2014 by Dave Haynes
The Canadian sporting goods retailer Sport Chek has opened an 80,000 sq. ft. store in the monster West Edmonton Mall in Edmonton, Alberta that has …
Read moreIn Proximity Marketing, You Can Use NFC Or Abuse With BLE
February 3, 2014 by sixteenninewpadmin
Guest Post: Frank Viljoen Proximity Marketing has received a lot of attention lately – all of it focused on the idea of using technology …
Read moreBaanto’s Touch Tech Gets Faster, Snappier, Easier
February 1, 2014 by Dave Haynes
I’m in over my head almost immediately when it comes to assessing the tech and the value of touchscreen technology, but the simpleton thing …
Read moreHow To Amplify Consumer Engagement By Combining Social & Digital OOH
January 20, 2014 by Paul Vincent
GUEST POST Although the rationale for leveraging social media in a cross channel strategy is obvious to some, it remains less obvious to many …
Read moreProjects: Perch’s Interactive Cosmetics Demo At NRF
January 13, 2014 by Dave Haynes
Perch Interactive, which does a nice job packaging up interactive projection tech for retail, is showing an interactive nail polish station at this week’s …
Read moreCapital Networks Picks Up Award For Its NFC-Big Screen Integration
January 8, 2014 by Dave Haynes
Congratulations to long-time industry friends and Sixteen:Nine sponsors Capital Networks, which has picked up a 2014 DIGI Award for what was judged one of the …
Read moreIck No More: Bacteria-Killing Touchscreen Glass
January 6, 2014 by Dave Haynes
Corning is introducing its Antimicrobial Gorilla Glass at CES this week – material embedded with ionic silver to kills the invisible germs that make …
Read moreDSrupted: Technologies That Will Disrupt Digital Signage In 2014
December 23, 2013 by Dave Haynes
I define disruptive technology as software, gear and infrastructure that significantly changes how things have long been done and used. Minor disruption is happening …
Read moreProjects: Holiday Sidewalk Selfies At Lord & Taylor NYC
December 18, 2013 by Dave Haynes
I like this street-level interactive project for its simplicity and relevance. Forget about trying to get people to gesture or play games on a …
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