Digital signage dead-last in things that get noticed in stores
October 29, 2009 by Dave Haynes
Retail design and strategy firm Miller Zell has released a report on what effectively captures the attention of shoppers in stores, and digital signage was …
Read moreHi, I am interested in the Sales Dire
October 29, 2009 by Dave Haynes
Hi, I am interested in the Sales Director position mentioned above. I have experience and a successful trak recorde as VP Sales and Marketing …
Read more
More than half of OVAB members complete metrics guidelines work; but what did they find out?
October 28, 2009 by Dave Haynes
OVAB had its annual summit in NYC this morning and the first word out of it is that a year after its audience metric guidelines …
Read moreThanks for posting the reminder! The RSV
October 27, 2009 by Dave Haynes
Thanks for posting the reminder! The RSVPs are coming in fast and include some “unlikely” or “un-expected” attendees. This will be a good event …
Read more
Toronto industry mixer now set for Nov. 17
October 27, 2009 by Dave Haynes
The Toronto industry mixers have been thrown off by a few things this fall. Our normal haunt was under reno and then more …
Read more
Vertigo Group back up and running; Gleeson confirmed as CEO
October 27, 2009 by Dave Haynes
Toronto-based Vertigo Group has indeed been rescued from its demise, the official word coming down in a press release about a new entity called Vertigo Digital …
Read more
Follow the money dep't: wireless up $3B over last year
October 26, 2009 by Dave Haynes
Right about this time last year we were all hiding under our desks and thinking about soup kitchen etiquette as the economic news …
Read more
The Fun Theory: Making the mundane interesting
October 26, 2009 by Dave Haynes
This is brilliant. Volkswagen has or had a campaign going in Europe that was all about taking something mundane and enhancing it with …
Read moreStudy contradicts conventional wisdom on static vs motion spots
October 26, 2009 by Dave Haynes
Denis Gaumondie has a post up on his Euro-centric Ooh-TV news portal about some really interesting new research that contradicts some conventional wisdom about content for …
Read moreDave, Did we chase this one together? I
October 24, 2009 by Dave Haynes
Dave, Did we chase this one together? I thought the application was different…
Read more
It's f'real – a big LCD screen on a milkshake machine
October 23, 2009 by Dave Haynes
My Preset partner colleague Pat Hellberg was at the National Association of Convenience Stores show in Vegas the last couple of days, primarily to check out …
Read more